Kindred Agency launches a new film entitled ‘Straight Talking’ to help Korean car brand SsangYong promote their new mainstream petrol SUV. To cut through the regular clutter and create an advert that speaks directly to consumers, Kindred called on straight-talking hard man Vinnie Jones, allowing Vinnie to use his signature no-nonsense style to showcase the […]
P&O Ferries has launched a campaign tapping into the ongoing conversations around Brexit with a series of ads that will run in full page national press, high impact OOH, and social until 31st January, when the UK is scheduled to leave the EU. The campaign created by Publicis•Poke aims to approach the subject head-on by reminding […]
Creative agency M&C Saatchi and customer agency LIDA are to join forces to create a new, integrated creative agency which will sit at the heart of M&C Saatchi UK Group. The 225-strong agency will offer a broader range of skillsets including tech and innovation, partnership marketing, customer experience and data analytics. The newly merged agency will be led by […]
Almond Board Of California Launches Integrated Campaign To Fuel Demand For Almonds In The UK The Almond Board of California (ABC), a non-profit organisation representing California almond growers and handlers, is investing heavily in a new multi-year campaign titled, Do You Almond?, designed to fuel long-term demand for almonds in the UK market. As consumers […]
Publicis Health announced the appointment of Jennifer Shirley as President of Saatchi & Saatchi Wellness, effective immediately. Previously, Shirley spent 12 years in a variety of leadership roles within the Publicis network, including as Director of Client Services at Saatchi & Saatchi Wellness, and subsequently as General Manager at Publicis LifeBrands Medicus. Most recently she […]
Lucky Generals has hired former Grey London Deputy Head of Strategy Ruth Chadwick as Strategy Director. Reporting directly to Andy Nairn, Founder at Lucky Generals, Chadwick will work on key clients, new business and transatlantic projects, which the agency is increasingly handling as a result of opening its office in NYC last year. Prior to […]
Havas International strengthens its leadership team and announces the appointment of Maylis Crassard as Managing Director of its Parisian hub. Alongside Thierry Joly, Managing Director Havas International Paris, Maylis will support the strategic development of the global clients serviced by the Parisian hub. With over 20 years’ experience working on local and global clients in […]
Cookie brand collaborates with influencers from the UK, France and Germany to develop and promote collection, which features iconic OREO imagery Initiative developed in partnership with creative agency ELVIS Supported by campaign which will run across TV, social, digital, in-store and PR channels in 11 European markets OREO, the world’s favourite cookie, has revealed its […]
Under Umbrella of Appointed Agencies: Serviceplan France & Babel & Madame Bovary Serviceplan France, Babel and Madame Bovary make up a triumvirate of agencies appointed by Sécurité Routière to conceive a striking new TV and radio campaign and communications strategy launching at the start of 2020. Sécurité Routière is revealing a new road safety […]
Digitaloft is delighted to announce its recent expansion to London and launch of the agency’s hub in Farringdon after a successful 2019. The Lake District based search marketing agency has gone from strength to strength in recent years since being founded by James Brockbank in 2013. James comments: “2019 was a great year for us; […]