Purple Bricks teams up with Snap London, The Sweet Shop, and Stone Dogs to launch a new instalment of its ‘Commisery’ campaign. Following the success of last year’s campaign, the three new comedic spots all feature the cringingly awful moment when bad advice is revealed from a well-meaning friend or family member. Creatively devised […]
Landsec’s Piccadilly Lights, the world’s most famous advertising screen, joined Pride in London for a colourful celebration including the first ever audio-synched campaign. Ahead of the Parade, a sequence featuring LGBT+ community members and Pride images provided by Getty Images, dominated the full motion display. Adding to the party atmosphere was the first ever […]
The brand entered the market with a unique beer style that between light lagers and sweet ciders. Recognising that the brand lacked competitive distinction and wanting to carve out a new area on shelf, Tom and Jesse approached Pearlfisher to help establish a new strategic brand and creative positioning. Explaining the challenge and the strategic […]
We Are Social and Citizen Relations have won the pitch announced by Italian beverage company Sanpellegrino, which specialises in mineral water, non-alcoholic drinks and iced teas. The two sister agencies of the BlueFocus group will work integrated global campaigns across traditional and digital PR, offering strategic and creative support across the group’s brands (S.Pellegrino, Acqua […]
Y&R London has appointed Katie Lee, currently MD at Sunshine, as its new managing director to bring further experience and dynamism to the business. The appointment is the first major management hiring by Paul Lawson since he joined as CEO in October last year. In her new role Katie will sit on the Exec Management […]
Mirum, a J. Walter Thompson Group business, has acquired a majority stake in Barcelona-based digital consultancy, KingEclient. KingEclient provides services including digital transformation strategy, UX, digital marketing, design, development and analytics. Founded in Barcelona in 2000, KingEclient employs around 100 digital and technology specialists, with annual revenues in excess of €10 million. The company has a […]
Manisha Sharma, Mirum London’s former head of delivery, has been appointed UK COO. The agency, which recently announced the expansion of James Huckle’s Head of Technology role, will see Manisha take over operations, as part of a larger plan by the agency to continue its rapid growth and consolidate its presence in the UK market. Manisha says: […]
Technology PR specialist Context has hired former ITV Web Reporter Luke McDowell to support its growing client base after a succession of new business wins. Luke joins Context after a career in both television and PR, having spent time working as a researcher in daytime TV and online reporter for ITV News, before moving to […]
Manchester based IF Agency has been appointed by Lancashire Police to develop a creative campaign to widen the understanding of child protection amongst frontline officers and first on scene teams. The campaign is part of a new child protection training package which is being rolled out to all frontline officers and staff in the Lancashire […]
The former Time Inc. UK Marketing Director of Advertising, Lisa Batty, has launched a new trade marketing consultancy dedicated to creating events with a ‘memorable’ twist. Her Co-founder and Chairman is ex Havas Media UK Group CEO Mark Craze. Drawing on their combined experience of more than 50 years, the duo will work with media […]