Creativeland Asia brings on board Venkat Balasubramanian as Chief Financial Officer

Creativeland Asia brings on board Venkat Balasubramanian as Chief Financial Officer

In a move to further strengthen its ecosystem of strategic investments and financial planning, Creativeland Asia Group has brought on board Venkat Balasubramanian as the Group’s Chief Financial Officer. Bala also serves as the Chief Investment Officer of Ventureland Asia, a new age Venture Capital Fund, affiliated to the Group. Bala brings with him over […]

McCann Worldgroup’s CRAFT expands leadership to support growth across UK & Europe

McCann Worldgroup’s CRAFT expands leadership to support growth across UK & Europe

CRAFT Europe, the integrated creative production agency and a division of McCann Worldgroup, announced the appointment of Marcus Johnston and Lydia Barklem to new positions, strengthening its operational leadership. Johnston has been promoted to Director of Operations, CRAFT Europe, and Barklem to Director of Operations, CRAFT London. May 22’s announcement follows 4 years of continued […]

Leading Influencer Marketing Agencies Announce the First Ever Influencer Marketing Trade Association

Leading Influencer Marketing Agencies Announce the First Ever Influencer Marketing Trade Association

A coalition of pioneering influencer marketing agencies, architects of the influencer marketing industry, announced the formation of the Influencer Marketing Association (IMA), designed to represent brands, agencies, networks and influencers. The national trade association will act as the voice of the industry, providing counsel around influencer marketing trends, measurement standards, transparency guidelines, and best practices for marketers […]