New research has shown that marcoms agencies in Western Europe (excluding the UK) are becoming increasingly attractive to global buyers, bucking the overall trend of falling deal volumes. A quarter (25%) of all industry M&A deals in Q1-Q3 this year involved targets in the region, compared to only 19% over the same period in 2016, […]
Driven by the rise in popularity of people watching online video, advertisers spent more on video ads than banner ads for the first ever time – according to the latest Internet Advertising Bureau UK / PwC Digital Adspend report. In the first half of 2017, advertisers spent £699 million on video ads – a 46% […]
Data driven intelligence consultancy Future Thinking has appointed Michael Wagstaff as Director of Client Servicing. Wagstaff has held a number of senior research positions across his career and spent 10 years at YouGov in a variety of roles, including UK Head of Research. Wagstaff’s role within Future Thinking will see him responsible for research delivery […]
Leading PR and content agency, The Lucre Group, has today announced its latest account win for its Travel and Leisure division; the luxury holiday brand, Beyond Escapes. Beyond Escapes is a brand-new holiday company due to launch in January 2018 here in the UK. The company’s philosophy is to create the perfect escape that is […]
Natures Menu, a premium natural pet food brand, has for the first time appointed a strategic and creative agency. HeyHuman secured the business following a three-way pitch during the summer and has been tasked with supporting the brand’s positioning and communicating its product innovation to trade and consumer audiences. HeyHuman’s first brief will be to […]
Talented agency veterans, Howard, Byrne, and Mangan are the nucleus of a formidable network of proven creative talent. They have combined their heavyweight industry expertise to launch Ringers, a creative brand development agency dedicated solely to the world of sport. In their new venture, the trio leverage their wealth of agency experience and passion for […]
Have you always wondered what the French people really are like? Are they all elegant, slim and chic? Do they eat croissants for breakfast every day? Are French kids the most well-behaved in the world, do young people only listen to electro and do they all still smoke? Now, for the first time, thanks to […]
The Longest Stay, the world’s first curated digital furniture showroom, has appointed LONDON Advertising, in a non-competitive pitch, to support the brand’s expansion plans. LONDON will be working on the global roll-out of the innovative new platform that seeks to do for home furnishings what Net a Porter has done for buying luxury fashion online. The […]
Brand design agency PB Creative announces the appointment of Lloyd Moffat as Creative Director and Anna Amos as Client Services Director, further strengthening the agency’s creative delivery and service to clients, and building on its reputation as a world-class studio. Lloyd has many years’ experience working for top design agencies, including JKR, where he worked […]
Over the years, mothers have nagged their children to wash their hands regularly while children have seen it as an extremely daunting task. Godrej protekt, a range of hand hygiene products from Godrej Consumer Products Limited, has taken it upon itself this ‘Global Handwashing Day’ to make handwashing fun with the launch of their new […]