Disco Dancer & Floating Kites Bring to Life Genius Gluten Free’s New Social & OOH Campaign by TMW Unlimited

Disco Dancer & Floating Kites Bring to Life Genius Gluten Free’s New Social & OOH Campaign by TMW Unlimited

 Colourful animation is used to eye-catching effect in a new series of social assets and out of home created for Genius Gluten Free by TMW Unlimited. The work, part of Genius’ ongoing ‘What’s Your Gut Feeling’? strategy features the inside of a stomach in which the discomfort of eating gluten is strikingly brought to […]

Brands must raise their social media game following a tumultuous 2018, warns new We Are Social report

Brands must raise their social media game following a tumultuous 2018, warns new We Are Social report

Brand owners must act quickly and decisively to deal with the fall-out from a tumultuous year in social media, according to global socially-led creative agency, We Are Social. The agency has now launched its annual ‘not just another trends’ report, Think Forward, which also sheds light on how brands can best navigate this harsh new […]

Shop Direct introduces real-time dynamic sales messaging to OOH for Very’s Black Friday campaign

Shop Direct introduces real-time dynamic sales messaging to OOH for Very’s Black Friday campaign

Shop Direct has this week launched a location-based, dynamic digital out of home campaign for Very.co.uk for Black Friday. The campaign will, for the first time, feature real-time dynamic social proof product messaging to provide shoppers with vital information about stock availability and demand for its offers. Devised by Posterscope, the out of home and […]

Denomination Unveils New Design for Dow’s Aged Tawny Ports to Connect with Younger Audiences

Denomination Unveils New Design for Dow’s Aged Tawny Ports to Connect with Younger Audiences

Historic Port brand Dow’s is relaunching its range of Aged Tawnies in a bid to attract a younger audience, with elegant, refined packaging design by Denomination. Dow’s, owned by the Symington Family, holds one of the largest and most valuable stocks of Port ageing in seasoned oak, including barrels that date back to the 19th century. Master blender […]

The Economist encourages Londoners to rethink the war on plastic

The Economist encourages Londoners to rethink the war on plastic

The Economist, a leading source of analysis on international business and world affairs, unveiled a new experiential marketing programme encouraging Londoners to challenge their assumptions about plastic pollution and its effect on ocean health. Entitled “Don’t bin plastics, yet” the activation, brought to life by global brand experience agency Sense, comprises an art installation of […]

Sweetshop’s Alexander Brown directs Saatchi & Saatchi’s ‘Where The World Rides’ ad for BikeExchange

Sweetshop’s Alexander Brown directs Saatchi & Saatchi’s ‘Where The World Rides’ ad for BikeExchange

 BikeExchange is one of the world’s largest online bike marketplace. ‘Where The World Rides’ via Saatchi & Saatchi Melbourne is its first global brand campaign, unifying the business across ten markets around the world. The campaign, which was directed by Sweetshop’s Alexander Brown, highlights the passion of cyclists from all over the world and how […]

The Big Issue, ASI and AML Group team to launch a new financial system that works for everyone

The Big Issue, ASI and AML Group team to launch a new financial system that works for everyone

The Big Issue are working with a group of leading fund managers led by Aberdeen Standard Investments (ASI) and independent agency AML Group to launch The Big Exchange, a revolutionary mobile-first impact investment platform that will help everyone do better with their savings, while doing good for society and the planet. Change in the way the […]

Paco Rabanne fragrances to create an immersive Christmas Market experience

Paco Rabanne fragrances to create an immersive Christmas Market experience

Paco Rabanne fragrances will set a category precedent with the first ever fragrance inspired Christmas Market, which will pop up in four key locations across the nation over the Christmas period. A golden feast for all the senses, the PUIG owned fragrance house will open its festive doors with a multi-sensory Christmas Market experience, offering […]