BETC and Bouygues take you on the real Tour de France

BETC and Bouygues take you on the real Tour de France

Have you always wondered what the French people really are like? Are they all elegant, slim and chic? Do they eat croissants for breakfast every day? Are French kids the most well-behaved in the world, do young people only listen to electro and do they all still smoke? Now, for the first time, thanks to […]

PB Creative boosts its senior team with two new appointments: Creative Director Lloyd Moffat and Client Services Director Anna Amos

PB Creative boosts its senior team with two new appointments:  Creative Director Lloyd Moffat and Client Services Director Anna Amos

Brand design agency PB Creative announces the appointment of Lloyd Moffat as Creative Director and Anna Amos as Client Services Director, further strengthening the agency’s creative delivery and service to clients, and building on its reputation as a world-class studio. Lloyd has many years’ experience working for top design agencies, including JKR, where he worked […]

BACARDÍ Presents: Dress to Be Free – Liberate Your Truest Selves This Halloween to Find Your Tribe

BACARDÍ Presents: Dress to Be Free – Liberate Your Truest Selves This Halloween to Find Your Tribe

This Halloween – as partygoers seek costume inspiration from culture icons, BACARDÍ introduces DRESS TO BE FREE, a campaign aimed at liberating our truest selves in honor of the holiday rooted in self-expression.  BACARDÍ is honing in on the spirit of Halloween as the intersection of a world of people who dress up to be […]

This Global Handwashing Day, Godrej protekt brings you the cutest #HandwashConfessions

This Global Handwashing Day, Godrej protekt brings you the cutest #HandwashConfessions

Over the years, mothers have nagged their children to wash their hands regularly while children have seen it as an extremely daunting task. Godrej protekt, a range of hand hygiene products from Godrej Consumer Products Limited, has taken it upon itself this ‘Global Handwashing Day’ to make handwashing fun with the launch of their new […]

New P&G videos showcase practical benefits of collaboration

New P&G videos showcase practical benefits of collaboration

P&G has launched a range of advice-led videos for independent retailers, designed to provide professional insight, offer helpful category advice and promote close collaboration with its brands.  Covering a range of topics, from convenience best-sellers, to tips on maximising the laundry fixture, the videos are now live on P&G’s ShelfHelp website and dedicated YouTube channel. […]

Sony Visualise Thirty-Five Years of TV And Blade Runner In Intriguing Ad

Sony Visualise Thirty-Five Years of TV And Blade Runner In Intriguing Ad

Blade Runner ad mirrors thirty-five years of television alongside launch of new sci-fi blockbuster To coincide with the eagerly anticipated release of Blade Runner 2049, Sony and Dentsu Japan take viewers on an uber stylish Blade Runner nostalgia trip from the 1982 to 2017 in its latest commercial to promote Bravia televisions.  Taking us through […]

Leo Burnett boosts creative department with array of new talent

Leo Burnett boosts creative department with array of new talent

Leo Burnett has invested heavily in its creative department, hiring a diverse range of talent from across the agency world. Dan Fryer and Gate Lambert join Leo Burnett as a creative team from Fold7, where they worked on everything from experiential stunts to fully-fledged 360 campaigns for the likes of Disney, Gumtree, Carlsberg, Audible and, most […]

Carter Wong transforms brand identities for global B2B fisheries firm Norebo

Carter Wong transforms brand identities for global B2B fisheries firm Norebo

Leading international fisheries group Norebo has unveiled new identities for two of its sub-brands, with design by multi-disciplinary studio Carter Wong Norebo’s managing director for all export markets, Stephen Collyer, explains: “Norebo is a global business and we want our branding to reflect this. We want to make it clear all the business units within Norebo […]