Debenhams invests in mobile ‘on demand’ beauty pioneer blow Ltd.

Debenhams invests in mobile ‘on demand’ beauty pioneer blow Ltd.

Debenhams has made an investment into blow LTD., one of the UK’s largest and fastest growing ‘on demand’ beauty services provider. The exclusive UK partnership enables Debenhams to accelerate its presence in the £4bn Beauty Services market, an ambition set out in its Debenhams Redesigned strategy in April. Debenhams will hold a minority stake and […]

DotLabel help design and develop a bespoke intranet solution for Leigh Day

DotLabel help design and develop a bespoke intranet solution for Leigh Day

Digital marketing agency DotLabel have helped a leading law firm plan, design and develop their new ‘Hub’ intranet. Leigh Day law firm commissioned the award-winning UX agency to revamp their existing internal communications platform. The firm’s main aim was to enable its over 400 employees across London, Manchester and Liverpool – to connect and network […]

AIDES and BETC use Fashion to fight HIV

AIDES and BETC use Fashion to fight HIV

Courtesy the precious help by prêt-à-porter brands and designers who donate their clothes and thanks to all the people who buy them, the Grande Braderie de la Mode (The Great Fashion Sale) allows the association AIDES to collect an important part of their private funds. The campaign “Fashion Condoms” is the first brand campaign for AIDES […]

Fitbit’s most accurate heart-rate monitor launched with the most heart-racing unboxing video ever

Fitbit’s most accurate heart-rate monitor launched with the most heart-racing unboxing video ever

To celebrate the launch of the Fitbit Ionic, built with their most accurate heart-rate monitor ever, Dublin-based advertising agency Boys & Girls have created the most heart-racing unboxing video ever. ‘Ultimate Unboxing’ was shot in Barcelona, and stars unboxing expert and YouTube superstar SuperSaf. The online film shows SuperSaf put the Ionic’s heart-rate monitor to […]

Nicotinell motivates smokers to quit with Stoptober partnership

Nicotinell motivates smokers to quit with Stoptober partnership

Nicotinell, one of the UK’s favourite lozenge brand, is proud to be working alongside Public Health England to raise awareness in the category for 2017’s Stoptober event. The collaboration aims to trigger significant numbers of quit attempts by increasing motivation to quit and providing tools to make the process easier. The GSK owned brand, will […]

Patrón Tequila Unveils ‘The Patrón Experience,’ a Hand-Held AR Innovation

Patrón Tequila Unveils ‘The Patrón Experience,’ a Hand-Held AR Innovation

On the heels of Apple’s announcement of the next generation iPhone, powered by iOS 11 with ARKit, Patrón Tequila is taking iPhone users on an interactive journey to its home in Jalisco, Mexico. Titled “The Patrón Experience,” this newly released, augmented reality platform heralds the next frontier in experiential marketing and gives tequila connoisseurs and curious […]