is unveiling a range of new products that marries the power of nature and science to deliver better-than-expected performance levels than other ‘natural ingredient’ shampoos and conditioners. Available from this month, bio:renew builds on the Herbal Essences brand’s strength in the ‘naturals’ segment of the hair and beauty category, which is expanding rapidly. It’s a […]
Towering at 95 stories high, The Shard, the UK’s tallest building, has attracted visitors across the globe for an unparalleled view of London’s iconic skyline. For a truly remarkable visit to the British landmark, visitors travel upward in high-speed lifts to The View from The Shard, the building’s premium, open-air Skydeck. Eager to integrate Virtual Reality into the attraction, The View from The Shard turned to Happy Finish to […]
McCann London is inviting workers to dump their boring homemade sandwiches in favour of something more exciting from Subway’s extensive lunchtime range, including the new Rotisserie-style Chicken Sub. In the ad shot by Max Sherman at Blink, a young office worker sits outside a Subway store staring in. As he enviously watches people inside eating […]
Brand Street India, leading integrated marketing agency, announced a win on the outdoor marketing campaign mandate from TVS Motor Company. The retail division of the brand, Retail Story will be responsible to create awareness about the brand in Tier 2/3 cities of South India. In this sales lead awareness campaign, Retail Story will identify and deploy branding […]
As Chief Digital Media Officer International (CDMO International), Stefan Krötz develops digital media expertise at Serviceplan International at the more than 35 Serviceplan Group locations and will expand the international activities in this area even more strongly in future. The aim is to develop a programmatic and performance portfolio across the different locations, which combines […]
Loganair has revealed its brand-new look – with tartan tails for its aircraft and original tartan uniforms for its cabin crew and ground staff. The airline has adopted the bold image as it starts flying under its own name once again on 1 September after 23 years of operating under franchise agreements with other carriers. […]
International children’s charity World Vision, announced the launch of a new interactive installation – The Garden of Hope – in one of Europe’s most popular shopping malls, Westfield Stratford City. Central to the installation is a garden of giant, white jade plants. This feature was inspired by White Jade, a poverty-striken young girl from China, whose […]
According to research released on August 1 by digital media agency, Equimedia, 91% of the brand websites handpicked by Mums have poor mobile website speeds. The digital media specialists looked at mobile website download speeds based on Babycentre’s Welcome To Mums 2017 list of recommended baby products, and discovered that only two of the top listed […]
Exposure announced the launch of Exposure HUB, a specialist business unit designed to offer the world’s most disruptive and forward-thinking starts ups the support they need to rapidly scale their businesses. Exposure HUB has been created in response to the rising demand for clear and agile creative communications that will quickly elevate both tech-enabled businesses and companies […]
Morar HPI announced the launch of a new brand and creative services division. ARGO offers both evidence-based brand development work spring-boarding Morar HPI’s core research and insight offer, as well as stand-alone brand and creative services. Specifically, ARGO will work in three areas: brand strategy, brand creation and communication. ARGO will work both with existing […]