Y&R London continues to highlight the relevance of Remembrance in new campaign

Y&R London continues to highlight the relevance of Remembrance in new campaign

What went into the making of this year’s #RethinkRemembrance ad? Find out as we peak behind the scenes. https://t.co/sY8heYUWik pic.twitter.com/4FWC2NlqCC — Royal British Legion (@PoppyLegion) November 7, 2017 The Royal British Legion has unveiled a new campaign highlighting the importance of Remembrance and stressing how it is just as important and relevant as it has […]

Gigi Hadid graces Piccadilly billboard for historical unveiling of new screens

Gigi Hadid graces Piccadilly billboard for historical unveiling of new screens

November 7 marks the launch of Gigi Hadid’s new line of cosmetics for Maybelline New York via L’Oreal. The new line makes its debut as part of the unveiling of the recently updated Piccadilly Circus billboard screens, following the lights prolonged shutdown to allow for the technological upgrades. The last time all the lights were […]

3 Mobile’s Gang of Fast Food Misfits May Be The Funniest Thing You See Today

3 Mobile’s Gang of Fast Food Misfits May Be The Funniest Thing You See Today

Blinkink directing duo Chris Bristow and Jack Sachs have combined their distinctive filmmaking styles to create this misfit gang of freeby fast-food characters for 3 Mobile. A frenzied mob of fast food, entertainment and travel related characters rampage through the streets of London in support of their new Wuntu rewards app. In this new spot, devised […]

Schneider Electric brings bold ideas to life with launch of integrated marketing campaign

Schneider Electric brings bold ideas to life with launch of integrated marketing campaign

Energy giant @EnelGroup and their carbon-neutral bold idea. #WhatsYourBoldIdea #EcoStruxure #Grid https://t.co/emdcvcFWUr pic.twitter.com/L5GI2cPdvg — APC_Channels (@APC_Channels) October 26, 2017 Schneider Electric, a leading digital transformer of energy management and automation, launched its first major integrated, multi-platform marketing campaign to highlight its continued leadership in digital transformation powering the digital economy. The campaign brings together world-class […]

Cryptocurrency Pioneer POW Integrates with Twitter

Cryptocurrency Pioneer POW Integrates with Twitter

POW, the free digital currency, has taken another significant step towards becoming the first global currency by integrating with a second social media platform; Twitter. Launched on October 3, POW was given away for free to anyone with a Facebook account. So far, 47,000 people have claimed POW via Facebook and are sharing it amongst […]

European Marketing Confederation (EMC) appoints its next Chair

European Marketing Confederation (EMC) appoints its next Chair

The European Marketing Confederation (EMC) has announced the election of Uwe Tännler as Chair of the Board from 15 March 2018 for a period of two years. Tännler will succeed Andrew Harvey who will stand down in March, after leading the organisation through a period of growth focused on new strategic objectives. EMC is one […]

S.O.S Amitié Puts Words on Pain with Buzzman and Facebook

S.O.S Amitié Puts Words on Pain with Buzzman and Facebook

S.O.S Amitié has launched #AtFirstSight : a broad mobile campaign exploiting the invisible area scrolling through Facebook’s feed to reveal in “full screen” the pain that people who call S.O.S Amitié hide. Initiated by Facebook in partnership with Stratégies, the winning campaign “Hack for Good” is signed by Buzzman. 1 in 10 French people has nobody […]

DVLA Calls Out Car Tax Avoiders in Latest Campaign

DVLA Calls Out Car Tax Avoiders in Latest Campaign

[KGVID]https://marcommnews.com/wp-content/uploads/2017/11/Car-Tax-ad.mp4[/KGVID] DVLA has today unveiled a new campaign reminding motorists to pay their car tax. Those who aren’t paying their car tax are costing the treasury tens of millions per year in lost revenue, which led to Y&R London’s campaign targeting the ‘chancers’ avoiding their car tax and culminating with the strapline ‘tax it or […]

Keep Black Friday shopping free of fake goods

Keep Black Friday shopping free of fake goods

MarkMonitor, the global leader in enterprise brand protection is advising online shoppers to be more vigilant leading up to Black Friday. In the annual search for bargains and discounted goods, consumers are more at risk when it comes to unintentionally buying counterfeit goods. The last weekend in November is designated ‘Cyber Weekend’ and stretches from […]