Over the next two weeks, Tinder, the world’s most popular app for meeting new people, is partnering with NHS Blood and Transplant to draw attention to a different kind of search for a match – the challenging wait for a donor match. The partnership and creative concept was developed by integrated creative communications agency 23red. […]
[KGVID width=”600″ height=”338″]https://marcommnews.com/wp-content/uploads/2015/12/447064710_0.mp4[/KGVID] M&C Saatchi has created a hard hitting and emotional film for Bristol based charity One25, supporting its Christmas campaign to raise awareness of the issues surrounding women involved in street sex work. Launched in December, the film will run online and target the general public in an aim to humanise sex workers […]
In a bid to generate conversation and awareness in the fight against HIV and AIDS this World AIDS Day (1 December), the MTV Staying Alive Foundation and Y&R New York have teamed up to create “Sext Life”, a tongue in cheek, faux-raunchy short film that brings sexting emojis to life in situations that would be […]
The Wellcome Trust has launched The Crunch, a major new public engagement initiative around our food, our health and our planet, featuring brand, visual identity, messaging, website and digital assets by creative design consultancy Blast. Major new initiative The future of food is one of the biggest challenges on our plate. Our relationship with food […]
J. Walter Thompson London brought together global children’s charity Plan UK and popular dating app Happn to raise awareness of the massive number of girls who are married before their 16th birthday J. Walter Thompson London approached Plan UK with the idea of teaming with Happn and taking over their feed for a day. Today, […]
Ogilvy & Mather London has created a new campaign for Royal Philips as part of a wider drive to change public perception of the brand. The latest activity supports Philips’ shift from its traditional image as an electronics company, to its present day status as a health-tech organisation that improves lives through meaningful innovations. Launching […]
Unicef UK is launching a powerful new film created by Don’t Panic London highlighting the charity’s work for children in conflicts and emergencies. The film coincides with a new Unicef report showing that the number of children who have sought asylum in the European Union has almost doubled compared to the same period last year. […]
Creative agency, MATTA, have been appointed by Movember UK to help support 2015’s Movember campaign as it continues to raise money and awareness for men’s health issues. MATTA will drive support of the campaign goals and strategy, as well as implement advertising, digital and social campaigns in the UK and Europe. This year will also […]
The Movember Foundation has launched a humorous campaign to generate excitement for its upcoming annual moustache challenge, which aims to raise awareness around men’s health issues. Created by Sid Lee’s LA office, the three tongue-in-cheek videos show the incredible feats that can be accomplished with the growth of a moustache. In Comedic Geniuses (above), a […]
Channel 5 has marked the launch of its new real life series The Gift of Life with an arresting marketing campaign designed to highlight the plight of the 7000 people in the UK who are currently waiting for an organ transplant. A group of actors, dressed as hospital patients in surgical gowns and pushing saline […]