Striking UNICEF Print Ads Show How Cyberbullying Hurts Victims

Striking UNICEF Print Ads Show How Cyberbullying Hurts Victims

Created by Santiago-based Prolam Y&R, these striking UNICEF ads show how cyberbullying hurts victims. The ads depict school children with smartphones in hand, ganging up on their helpless targets to capture photos of them. The accompanying text highlights cyberbullying as the leading cause of depression and suicide among young children, and urges viewers not to […]

Heinz brings DC Comics range to life in Gotham, Nottinghamshire

Heinz brings DC Comics range to life in Gotham, Nottinghamshire

After licensing characters such as Batman for special packaging, Heinz put on a show in the quiet English village of Gotham to raise awareness of its Afterschool Heroes food range. The Afterschool Heroes theme has been applied to Heinz Beanz, Hoops, Tomato Ketchup and Tomato Soup. Heinz projected cartoon versions of DC Comics superheroes such […]

H&M launches Adam & Eve/DDB’s David Beckham campaign

H&M launches Adam & Eve/DDB’s David Beckham campaign

H&M has released its first ad created by Adam & Eve/DDB, a trailer for a longer film featuring David Beckham and the American comedian Kevin Hart. In the 30-second ad Beckham receives a phone call from his agent who tells him that Hart wants to come to stay with him to prepare for the part […]

OgilvyOne UK Turns Football Stars Into Pub Signs for BT Sport

OgilvyOne UK Turns Football Stars Into Pub Signs for BT Sport

To celebrate BT Sport becoming the new home of the UEFA Champions League, OgilvyOne, the UK’s leading customer experience agency has created a series of specially designed and hand painted football-inspired BT Sport ‘Pub Signs’. The aim of the campaign is to illustrate the importance of football to the pub industry, and that BT Sport’s […]

Apple ropes Selena Gomez into new iPhone 6S ad

Apple ropes Selena Gomez into new iPhone 6S ad

Apple aired the first ad for the new iPhone 6S during its keynote this week, featuring singer Selena Gomez and US comedian Bill Hader. The ad, called ‘The only thing that’s changed…’ emphasises the new touch interface on the iPhone 6S, called ‘3D Touch’. It can distinguish between different types of pressure on the screen, […]

M&S and RKCR/Y&R Launch New ‘Adventures in Autumn’ TV Ads

M&S and RKCR/Y&R Launch New ‘Adventures in Autumn’ TV Ads

Marks & Spencer has launched a new series of TV ads celebrating its specially chosen food range for autumn. The TV ads, created by Rainey Kelly Campbell Roalfe/Y&R, showcase the breadth of special, different and new foods at M&S. The series of films feature the M&S Food autumn line up, launching with “Spice”, which showcases […]

Dove’s Rugby World Cup campaign says ‘care makes a man stronger’

Dove’s Rugby World Cup campaign says ‘care makes a man stronger’

Skincare brand Dove Men+Care has launched its Rugby World Cup 2015 activities with a video promoting the brand’s key message, ‘care makes a man stronger’, Twitter giveaways and a partnership with The Daily Telegraph. Dove – a partner of the English, Irish, Scottish and Welsh rugby associations – said it is celebrating the “rugby values” […]