Unicef UK is launching a powerful new film created by Don’t Panic London highlighting the charity’s work for children in conflicts and emergencies. The film coincides with a new Unicef report showing that the number of children who have sought asylum in the European Union has almost doubled compared to the same period last year. […]
[KGVID width=”600″ height=”338″]https://marcommnews.com/wp-content/uploads/2015/09/NSPCC_Alfie-the-Astronaut_60secs.mp4[/KGVID] The NSPCC is launching a brand campaign, the first within their rebrand with the strapline, Every Childhood is Worth Fighting For. The campaign is inspired by childhood dreams and imagination and shows how the work the NSPCC do helps children rebuild their lives, giving them back a childhood full of hope and […]
As the charitable giving market place is evolving World Vision, the world’s largest international children’s charity, is trailblazing this sector change by exploring new ways to engage with its high value customers. Part of this exploration is the desire to move in to malls but landlords have made it clear that conventional canvassing would not […]
Chupa Chups Airheads announces it is sponsoring the Children and Young Person’s Courage category at the upcoming annual Life After Stroke Awards on 25th June at the Rosewood, London. The awards celebrate the extraordinary achievements of Stroke survivors and those connected, be it carers, health professionals, volunteers or friends and family. Sixteen year old popstar […]
Leading brand experience agency RPM has collaborated with Sky to design a Scottish subsidiary of its groundbreaking Sky Academy Skills Studios, with the objective of raising aspirations and improving key life skills of young people aged 8-18. The launch of Sky Academy Skills Studios Livingston, which opened its doors yesterday, follows the success of Sky […]
Lego has launched a TV campaign developed by Amsterdam agency, We Are Pi, showing how its colourful bricks bring fathers and sons together. Titled ‘Let’s Build’, the story is told through the eyes of a child who is bonds with his dad building with Lego. The emotive narrative looks to pull in parents, as well […]
Ikea has unveiled a new integrated brand campaign for the UK and Ireland encouraging adults and children to spend time together. The campaign, which explores the insight that children want to spend more time with their parents, whether it’s being at home doing something like baking or just relaxing, is set to launch on Monday […]
http://www.youtube.com/watch?v=BPkitdlOYEs As Ford is sponsoring the 2014 UEFA Champions League Final in Portugal, the ad agency Wunderman has helped them “look” for the next generation of soccer champions by placing a trophy on the streets. A challenge was issued to the public to see if they could lift the trophy just like a UEFA champion—although […]
http://www.youtube.com/watch?v=e6hlpxnI8SM Bupa, the healthcare insurer, has launched a new ad campaign across TV, print, OOH and digital. Aiming to highlight its services, the ‘Our focus is your health’ campaign features children painting a picture of their ideal healthcare company. Their pictures are used to illustrate Bupa’s wider offering including its 24/7 GP healthline and broader […]
http://www.youtube.com/watch?v=2EK5yeWxtYQ Created by the Auge Headquarter, in Milan, Italy, this video ad shows how IKEA’s furniture can be adjusted to accommodate a young boy. This cheerful video shows the boy doing all he can to become taller so that he can reach a box on a shelf—he succeeds, only because his grandfather has adjusted its […]