The FAB Awards Name Daniel Bonner As Jury President

The FAB Awards Name Daniel Bonner As Jury President

Daniel Bonner has been announced as the 15th Annual FAB Awards’ Jury President for the Advertising, Interactive and Digital categories. Commenting on Daniel’s acceptance to chair the 2013 Panel, FAB Awards President N.Nayar said, “We are truly delighted to have someone of Dan’s calibre to Chair the Jury. Dan as a Creative and Dan as […]

It’s FAB season again!

It’s FAB season again!

The entry lines for the 15th annual FAB awards are now open. The award function, which has steadily gained a strong reputation over the years, is an international programme focused entirely on work done for Food and Beverage brands. It recognises the critical contribution that outstanding creative work makes to build brands. Rewarding the leading […]

Bates Asia and CHI & Partners announce joint venture forming ‘new model’ network

Bates Asia and CHI & Partners announced today the formation of a joint venture, Bates CHI & Partners, a ‘new model’ network with deep roots in Asia and world-class creative credentials. The new network immediately doubles the size of both businesses. The agency will give western clients direct access to strong market capabilities across Asia’s […]

Draftfcb Goes Gangnam Style for Nivea

Draftfcb Goes Gangnam Style for Nivea

Draftfcb China has produced a new twist to the gangnam-style dance craze in a new national television campaign for Nivea. Supporting Nivea Men Moisturisation Cream, the new TVC is aimed at attracting men to moisturise their skin as the China winter arrives with the potential for frozen-dry faces. The commercial shows action that mimics the now-globally famous […]

MEC India wins Britannia

MEC India wins Britannia

MUMBAI — Following a multi-agency pitch, MEC India has bagged the media mandate for Britannia Industries Limited. With a heritage of 120 years, Britannia is one of India’s leading food companies and has an extensive presence in biscuits, dairy and bakery products. In a leading survey recently, Britannia was voted India’s second most trusted brand. MEC […]

Tourism Victoria & Ogilvy Shanghai invite Chinese travelers to explore Melbourne

Tourism Victoria & Ogilvy Shanghai invite Chinese travelers to explore Melbourne

360 Degree “Open up to More” Campaign Incorporates Print, Digital and Online Video  SHANGHAI — Tourism Victoria and Ogilvy & Mather/Shanghai have rolled out their first campaign in mainland China to attract Chinese travellers to Melbourne and the state of Victoria. The new “Open up to More” campaign is part of a wider government-backed initiative by […]

ADFEST EXTENDS ITS FOOTPRINT TO MIDDLE EAST

ADFEST EXTENDS ITS FOOTPRINT TO MIDDLE EAST

ADFEST has announced that from 2013, agencies and production houses in Middle East cities will be eligible to enter the Lotus Awards. Says Vinit Suraphongchai, Chairman of the ADFEST Working Committee, “We are delighted to welcome our friends from the Middle East to ADFEST next year. With their involvement and the historical, geographical and cultural […]

New Yaris TVC Makes Great Deal Of Sense

New Yaris TVC Makes Great Deal Of Sense

Despite an animated talking rocking horse and giant bull frogs, the new Toyota Yaris television commercial makes a great deal of sense to those in the market for a hatchback. Created by Draftfcb Johannesburg and shot by Good Cop in one day at the Johannesburg Park Station, the ad turns the spotlight on the Yaris […]