Pizza Hut launches its first ad with boldest campaign ever with Bhuvan Bam, a.k.a BB Ki Vines

Conceptualized by Creativeland Asia, this campaign highlights Pizza Hut’s WOW Everyday Value Offer of tastiest pizzas starting at INR 99

Pizza Hut launches its first ad with boldest campaign ever with Bhuvan Bam, a.k.a BB Ki Vines

In a complete brand refresh, India’s leading pizza chain Pizza Hut’s new campaign announced a bold and fun campaign using internet star, Bhuvan Bam, being hypnotized by the delicious new range of pizzas.  The new TVCs have one of India’s most popular Youtubers Bhuvan Bam (BB Ki Vines) getting into a frenzy the moment the thought of a pizza comes […]

Save the chocolate: Fairtrade Finland launches campaign to show the impact of climate change

Save the chocolate: Fairtrade Finland launches campaign to show the impact of climate change

Fairtrade Finland has unveiled a campaign starring some (chocolate) animals meeting a sticky end to raise awareness of the impact of climate change on cocoa trees. Under a “business as usual” scenario, chocolate-growing countries will experience a 3.8°F (2.1°C) increase in temperature by 2050 and a marked reduction in cultivation area. According to Fairtrade Finland, if that happens […]

Virgin Atlantic Partners With Barbie UK to Inspire Girls To Explore Careers In Stem And Aviation

In Barbie’s 60th year, the brand has partnered with Virgin Atlantic on a campaign that shows girls different careers at Virgin Atlantic Part of a Virgin Atlantic initiative to recruit more women into careers in STEM & Aviation by reaching younger girls Partnership includes primary school visits from real-life female pilots and engineers The campaign also launches a social initiative #SeeHerFly, dolls and on-board content

Virgin Atlantic Partners With Barbie UK to Inspire Girls To Explore Careers In Stem And Aviation

Virgin Atlantic and Barbie have teamed up on a multi-year partnership to show girls a variety of careers in STEM and aviation by reminding them that they can be anything. Originally created to show girls that they have choices, Barbie has had over 200 careers since her invention in 1959 and in the brand’s 60th year […]

Latitude and CHE Proximity launch ‘Let’s’

Latitude and CHE Proximity launch ‘Let’s’

The latest campaign from Latitude and CHE Proximity launches today across Australia and New Zealand. Marking a move to a Masterbrand approach, the campaign introduces Latitude’s new brand position of ‘Partners in Money’ as it evolves into an innovative online payments, instalments and lending business.  The integrated campaign draws on the idea of a partnership […]

Brazilian brand Amaro creates first DNA-inspired fashion collection

In partnership with agency Soko, the brand launches their DNA Collection, which used genetic data from a sample of different Brazilian women

Brazilian brand Amaro creates first DNA-inspired fashion collection

AMARO, pioneer fashion brand in combining technology and creativity in Brazil, launches on November 4th the first fashion collection ever developed from the mapping of women’s genetic data, an innovative format that values individual characteristics of different female profiles. In a scenario where traditional collections tend to follow a zeitgeist market, AMARO has challenged itself […]

Respect Zone fights against school harassment through a social media campaign

Created by Publicis Conseil for the 5th edition of Hack for Good, a creative competition organized by Facebook.

Respect Zone fights against school harassment through a social media campaign

Each year all over the world, harassment affects 1 in 3 children according to UNICEF. In France, among the 700 000 children in distress, 25% have already thought about suicide. Today, the danger of harassment lies in its ability to cross the school gate and pursue harassed people to their home on the Internet. On […]

Baker Hughes “Look to Us” Campaign by Barbarian

Baker Hughes “Look to Us” Campaign by Barbarian

The international campaign comes in response to the initial divestiture to voice Baker Hughes’ optimistic future, telling the “Who is Baker Hughes without GE?” story, as an independent energy company that’s redefining what’s possible through the power of engineering, science and data, and unmatched expertise of 100 years. The campaign positions Baker Hughes as an […]

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