Karmarama develops new campaign for Cancer Research UK’s Dryathlon 2016

Karmarama develops new campaign for Cancer Research UK’s Dryathlon 2016

[KGVID width=”600″ height=”338″]https://marcommnews.com/wp-content/uploads/2015/12/Dryathlon-2016-commercial.mp4[/KGVID] It’s that time of year again when Cancer Research UK challenges social drinkers to take a month-long break from alcohol with the return of its fundraising campaign, Dryathlon. Dryathlon 2016 sees a fab new advertising campaign created by Karmarama, which will appear across TV, radio, digital and social media. A specially written […]

Karmarama hires Adam Kean and Adam Whitaker to senior creative roles

Karmarama hires Adam Kean and Adam Whitaker to senior creative roles

Karmarama announce that they have appointed two new members to the team, Adam Kean and Adam Whitaker who are being hired as Executive Creative Director and Creative Director respectively. Adam Kean started his career at Saatchi & Saatchi, creating famous work for Castlemaine XXXX, Le Creuset, Habitat and the Army – and was promoted to […]

Karmarama announces data joint venture with Ignition

Karmarama announces data joint venture with Ignition

Karmarama announced that it has signed a joint venture with Ignition, the data business led by the former founders of, PHD, Fuel, Spectrum Analytics and the former Head of Ogilvy Data Strategy and Consultancy. The joint venture will expand upon Karmarama’s existing data services and drive the agency’s ambition of always delivering data-driven creative solutions. […]

Karmarama promotes Peter Dolukhanov to new Group CTO role

Karmarama promotes Peter Dolukhanov to new Group CTO role

Karmarama is promoting Peter Dolukhanov, the co-founder founder of Nice Agency, the mobile app agency acquired by Karmarama last year, to the new role of Group Chief Technology Officer. Dolukhanov now takes responsibility for the digital and technology offering across the entire group. He reports into Ben Bilboul, the Group Chief Executive of Karmarama. Dolukhanov […]

Karmarama appointed to Cancer Research UK creative agency roster

Karmarama appointed to Cancer Research UK creative agency roster

Cancer Research UK has appointed Karmarama to its creative agency roster as an integrated specialist. Karmarama, which was appointed without a pitch, is made up of 300 specialists in advertising, direct, data, digital, content, social media and public relations. The agency will work with Cancer Research UK’s strategic marketing, fundraising and innovation teams on a […]

Plusnet’s new campaign by Karmarama will ‘Love You Back’

Plusnet’s new campaign by Karmarama will ‘Love You Back’

Plusnet’s latest brand campaign rolled out August 12 in what is a new creative direction for the home phone and broadband provider. The TV ad still features Plusnet Joe, but price is no longer the main focus. Instead the concept centres on the unrivalled customer service Plusnet provides, with the endline “Broadband that loves you […]

Karmarama hires Rob Turner and Dave Westland as Creative Directors

Karmarama hires Rob Turner and Dave Westland as Creative Directors

Karmarama announce that they have appointed two new creative directors, who will work across the Costa and Iceland accounts at the agency, as well as on pitch opportunities. Turner and Westland join from krow where they have been Creative Directors for the last two years, looking after DFS, Fiat, and the launch of Virgin Trains […]

Karmarama named as AO.com’s lead agency partner

Karmarama named as AO.com’s lead agency partner

AO.com, the online electrical retailer recently awarded Britain’s Best Retailer, has named Karmarama as its lead pan-European creative agency. The agency won the business after a four-way pitch process that was handled by the AAR. Karmarama will create a new brand platform to be rolled out across multiple channels including broadcast advertising and digital marketing. […]

Unilever & Tesco Launch Its Biggest Trial of iBeacons

Unilever & Tesco Launch Its Biggest Trial of iBeacons

Magnum ice cream and Tesco are giving Londoners the chance to get together with friends to share moments of Magnum pleasure, as well as special offers, as part of their biggest trial of iBeacons. Customers who download the ‘Mpulse app’ will receive exclusive coupons for discounted Pink and Black Magnums when they pass by iBeacons […]