The Gin Hub has appointed Impero to launch its newest product – Beefeater Pink. The campaign first launched in Spain – the world’s 2nd largest market for gin – and will roll out to 12 additional markets over the summer. Impero has developed an entirely new visual identity for the gin as well as a […]
Parker Williams has created a striking new design and logo for Molto (part of Edita Industries), a range of pre-packed snacks. The design signalled a complete refresh of the brand to help it stand out in an increasingly crowded sector and appeal to a younger fun seeking urban consumer. Edita Industries is a leading FMCG […]
British Basketball has appointed leading independent brand, marketing and digital agency, Mr B & Friends, to create a new brand identity for the organisation as it targets additional funding. Basketball is the second most popular team sport for children aged 11 to 15. Forming part of the sports curriculum in most mainstream schools and requiring […]
Eupheus Learning, a Delhi based EdTech firm, along with Ravichandran Ashwin, the acclaimed Indian International cricketer has launched a video campaign to promote coding literacy among kids in India. In the video, Ashwin can be seen working with Robogarden, an international, award-winning, product aimed to boost and encourage students to learn coding in a fun […]
Agency veterans Paul Miser and Marie Berry launch Chinatown Bureau, a digital product studio and consultancy determined to transform the creative industry. The studio builds tools and invests in technology to make the creative business accessible to anyone. It is rooted in product roadmapping at scale to solve challenges they have experienced while working in the advertising industry […]
Transactional media business, itransact, has announced the appointment of Rob Elms, previously Sales Director at JCDecaux, to the role of Head of itransact to oversee the accelerated growth of the business across all its transactional channels, retail and E-tail partners. As Head of itransact, Elms will continue to build and improve the retail customer touchpoints […]
Nottingham-based digital PR agency Tank, has purchased 5 Kayes Walk in the city’s historic Lace Market for its new headquarters. The 4,500 sq ft, three storey regency-style Victorian building will enable the business, which was recently named the third fastest growing PR agency outside of London, to double its 20 strong team. The agency, which was named […]
Ricardo Seixas, an international digital specialist and ex-Google lead, has been appointed by Media Agency Group (MAG) to run its newly revamped digital division ClickTap Media – offering its global client base the greatest expertise in online paid media with ‘through the line’ strategies. Ricardo, who is renowned for delivering award-winning digital campaigns to top […]
McDonald’s is launching the return of its popular Monopoly promotion from March 21 with two commercials – one featuring a rebel cop, the other a superhero – leading a new advertising campaign about the millions of chances to win, created by Leo Burnett London. In this campaign, McDonald’s aim to tackle believability head on. With […]
Cannes Lions and HP introduce #MoreLikeMe, a pilot mentoring program designed to build and strengthen diverse creative talent. The program builds on HP’s marketing Diversity Scorecard to support its agencies in their journey of encouraging more diverse creative talent and teams. The program will select 15 racially and ethnically diverse rising stars from the UK, […]