Global marketing strategy and transformation business CLEAR part of the M&C Saatchi Network, announced the findings of the inaugural ‘Experience Gap’ study. Based on an online survey of more than 34,000 people across the US, UK, Germany and China, the report ranks 225 brands across 8 categories, based on how well they align advertising and […]
M&C Saatchi launches its latest campaign for instax, which puts the audience’s relationship with printed photos at its heart, continuing its ambition to change consumer behaviour surrounding taking pictures and sharing memories. While digital cameras and social media pushes consumers away from print, the new campaign shows why tangible memories are still so important to […]
M&C Saatchi is delighted to announce the appointment of Emily Hawkins as Group HR Director, starting in September 2018. Emily joins from Conde Nast Publishing where she held the post of Senior HR Business Partner and Head of Employee Engagement for four years. Prior to that Emily held senior positions at Hugo Boss UK & […]
Twinings has appointed M&C Saatchi with immediate effect as lead creative agency to develop a new integrated campaign on the brand. Twinings have also confirmed that, by mutual consent, they and AMV BBDO have parted company after 8-years on the basis of changing communications requirements. Twinings has a rich heritage and is on a growth […]
Foxtons and M&C Saatchi have announced the launch of Foxtons’ first ever major advertising campaign, with the campaign celebrating the sheer energy and drive that make this brand so famous. Using the slogan ‘Get Foxtons On It’ this integrated campaign will run across the capital on out-of-home, London buses and London Underground sites, as well […]
M&C Saatchi, the world’s largest independent agency network, is launching in Hong Kong with immediate effect. The agency will be led by veteran adman, Spencer Wong, and will be the network’s 9th office in Asia; its 29th in the world. The agency will be called M&C Saatchi Spencer HK and will be focusing on local businesses while at […]
M&C Saatchi, The Pensions Regulator (TPR) and the Financial Conduct Authority’s (FCA) ScamSmart revealed a new campaign to help consumers better understand the warning signs of scammers attempting to steal their pension pots. Consumer engagement with pensions is often low until a time approaching retirement, and many are not aware of the tactics scammer’s use or […]
Legal & General Investment Management (LGIM) launches its consumer facing campaign “Own Your World”. Created by M&C Saatchi, appointed in March 2018, the campaign has a disruptive feel, designed to bring to life LGIM’s vision to empower more people to start investing in the things they care about. This vision is underpinned by a clear […]
GambleAware has appointed creative agency M&C Saatchi to develop a new safer gambling advertising campaign. Broadcasters and gambling industry groups drew up proposals for a major responsible gambling advertising campaign to run for two years, with a budget of £5-7 million per year. The government welcomed this initiative, and the charity GambleAware was invited to […]
The Department for International Trade is celebrating the success of the UK Creative Services sector at 2018’s Cannes Lions Festival of Creativity as it launches a new campaign from M&C Saatchi. The campaign playfully nods to the haul of silverware the UK is expected to bring home again this year, as it enlists the quintessential […]