Bing rolls out new look

Bing rolls out new look

Microsoft search engine Bing is rolling out a new identity and website design. The new look brings Bing into line with the overall Microsoft branding, created by Pentagram partner Paula Scher and developed by Wolff Olins, which launched last year. Lawrence Ripsher, general manager of user experiences at Bing, says, ‘Bing is now an important […]

Nokia’s design team transfers to Microsoft as part of £4.6bn buyout

Nokia’s design team transfers to Microsoft as part of £4.6bn buyout

Microsoft has bought Nokia’s Devices & Services business in a deal worth £4.6 billion. The move sees Microsoft acquire Nokia’s mobile phone and smartphone businesses as well as its internal design team, which has worked on products including the Nokia Lumia smartphone range. Around 32 000 Nokia staff will transfer to Microsoft. Marko Ahtisaari, Nokia’s […]

Microsoft buys Nokia’s handset business for £4.6bn

Microsoft buys Nokia’s handset business for £4.6bn

Microsoft and Nokia have confirmed plans are well advanced for a $7.1bn purchase of Nokia’s phone division by the software giant. The deal will see Nokia’s entire devices & services business; including design, manufacturing, sales and support, transfer to Microsoft, including all 32,000 staff. This would leave the Finnish business survive as a manufacturer of […]

Major advertisers back BT Sport opening day

Major advertisers back BT Sport opening day

The launch of BT Sport on August 1 will be backed by major advertisers keen to tap into the consumer interest around how its content will match up to Sky Sports. Brands including Adidas, Barclays, Microsoft, O2, KFC, Ladbrokes and Carling will be among the advertisers appearing in the commercial breaks when BT Sport’s two […]

Kia partners with Microsoft Advertising to launch MSN ‘Storyboard’ campaign

Kia partners with Microsoft Advertising to launch MSN ‘Storyboard’ campaign

Car manufacturer Kia has engaged Microsoft Advertising’s new creative format ‘Storyboard’ for MSN to showcase its GT, Rio, Picanto and Sportage models. The campaign, which runs for 24 hours from July26, forms part of Kia’s wider focus on driving customers to become brand ambassadors. Also running on MSN mobile, the display ad expands upon a […]

Microsoft unveils Xbox Music on the web

Microsoft unveils Xbox Music on the web

Microsoft has rolled out a web-based version of Xbox Music, which puts users’ music into collections and playlists. The ad-free service allows users to go in to edit and add their playlists, with the results then synced. The service is subscription only, although non-members can sign up to a 30-day trial, and has a now […]

Windows Phone News goes live

Windows Phone News goes live

Windows Phone News, the online magazine, is now live. Windows Phone News is the first magazine devoted to Windows mobile phones and the tablets, laptops and PCs that implement Microsoft Windows and its Metro user interface. Windows Phone News carries up-to-the-minute news, reviews and interviews on Windows mobile phones, apps and services, and the Windows […]

Microsoft’s Bizarre, Surprisingly Funny Ads For Windows 8

As much as we dislike and mock Microsoft and its Windows OS, we hate to admit that its latest ads created to promote Windows 8 made it hard to stifle a laugh. To promote Windows in the Asian market, Microsoft created a series of ads for its campaign entitled ‘Windows 8 Training Camp’. The spots […]