London-based cult bath and body brand, Soapsmith, is proud to announce that award-winning brand design agency Bulletproof has become a partner in Soapsmith Ltd. in a collaboration which will ensure the creativity of the brand continues to blossom, strengthened and supported by Bulletproof’s international branding and design expertise. Soapsmith creates the finest handcrafted soaps, bath […]
Dentsu Aegis Network, announced a partnership with AutonomyWorks, a company that specializes in mobilizing employees with autism for core ad operations. Because these functions are often tedious and repetitive, they require a higher aptitude for pattern recognition and attention to detail, which are talents associated with many people with autism. As the Dentsu Aegis Network […]
PVH Corp. announced a new campaign for its Van Heusen brand, which includes a partnership with UFC, the world’s premier mixed martial arts organisation. The partnership, which begins July 31, establishes Van Heusen as UFC’s first-ever “Official Men’s Dress Furnishings Provider,” bringing its innovative and flexible menswear choices to the brand’s worldwide fan base. To […]
In yet another demonstration of forging partnerships with new clients without speculative pitches, The Womb and Frigorifico Allana have joined hands to build their lead brand Sunny in India. Sunny is already a significant player in the refined edible oils category in Maharashtra, and its sunflower variant is currently the 4th largest in the state […]
The building blocks to a lifelong passion for engineering could be a step closer for thousands of children across the UK, as LEGO has announced its support for a national campaign led by the Government and creative agency 23red to bring children face to face with engineering experiences and role models. The Engineers of the […]
INNOCEAN Worldwide announced that it is pledging with “Free The Bid,” as part of a greater agency initiative to promote diversity among the creative team, deliver a more inclusive agency narrative, and fight gender bias across the industry. The agency greatly admires Free The Bid’s commitment to a growing and maintaining a broad network of […]
Hotels.com has signed a four-year agreement with Tottenham Hotspur to become the Club’s Official Accommodation Partner as part of its ongoing commitment to provide the most rewarding experiences for its customers, including football fans. The agreement will launch at the beginning of the 2018/2019 season, Spurs’ first at its new world-class stadium. Hotels.com will have […]
Jet2holidays has announced that it will be a brand partner of Love Island, one of the most talked about TV shows in 2017 and eagerly awaited shows in 2018. The announcement makes Jet2holidays the designated official travel partner of Love Island, which starts its fourth series on ITV2 at 9pm on Monday 4th June. 2017’s […]
Isuzu, makers of the award-wining D-Max pick-up, launches a new branded content series, The Isuzu D-Max Driving Derbies, fronted by presenters Adam Smith, from Sky Sports, and Joe Thomlinson, from Football Daily, to drive brand awareness amongst football fans. The six-part series features fans from rival teams, from both the English Football League (EFL) and […]
Barclaycard is launching an integrated marketing campaign with help from The Muppets to show customers how they can get more from their live entertainment experience. The multi-channel campaign for the new show-stopping proposition, ‘Barclaycard Entertainment’, will build on the brand’s heritage in entertainment by introducing benefits exclusively for cardholders – including ticket offers and perks […]