Nature Valley Pays Tribute to ‘Battle of the Sexes’ to Drive Tennis For Everyone with Westfield Activation

Nature Valley Pays Tribute to ‘Battle of the Sexes’ to Drive Tennis For Everyone with Westfield Activation

To celebrate the inclusivity of tennis and as part of Nature Valley’s commitment to driving participation in tennis in Britain, the cereal bar brand and official partner of British Tennis, created a full size tennis court in Westfield Shopping Centre, Shepherd’s Bush, and invited tennis champions, celebrities, social media influencers, and the general public, to […]

Armoury Takes Drinking to Hedonistic New Heights for The Berkeley

Armoury Takes Drinking to Hedonistic New Heights for The Berkeley

 London hotel, The Berkeley, teams up with production company, Armoury, to redefine drinking with an immersive new cocktail experience, Out Of The Blue. ‘Out Of The Blue’ is an immersive experience within a secret space in The Berkeley in Knightsbridge. Guests will enter a 360-degree projection environment where specially-designed film and molecular scents combine […]

Publicis Groupe Salutes Cannes Lions’ initiative and reconfirms its participation from 2019 Onwards

Publicis Groupe Salutes Cannes Lions’ initiative and reconfirms its participation from 2019 Onwards

Following their announcement of pulling out of all awards program until 2018 at Cannes, Publicis Groupe have now revealed they are pleased with the changes the Cannes Lions Festival has made in order to ‘course correct’ and bring their focus back to creativity. “As a founding partner of the Cannes Lions and a strong supporter of its goal of […]

TBWA\UNITED Creates Campaign for The Dutch Masters’ Return to Amsterdam after Hundreds of Years in Russia

TBWA\UNITED Creates Campaign for The Dutch Masters’ Return to Amsterdam after Hundreds of Years in Russia

For the first time in hundreds of years, the Dutch Masters from the Hermitage St. Petersburg return to their home country – The Netherlands. In this campaign, developed by TBWA\UNITED, rather than showcasing the greatest works of the exhibition on the streets and online, the full picture of these masters is never completely revealed. The […]

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