London-based strategic brand agency Path has evolved its award-winning design for Oppo, a premium range of healthy ice creams. The refreshed new look will support the brand’s expansion into the mainstream and its extension into ready-to-eat desserts. Launching nationwide this week, the new packaging reflects Oppo’s ‘Taste Sensation.’ Last year, Path helped Oppo find the […]
Strategic brand design agency bluemarlin has supported Tropical Forest Products in unifying its range of premium honeys with the new brand, Wainwrights Honey. Blending a modern artisan aesthetic with vibrant creative energy, the new identity and packaging design tell a dynamic story of craft, community and commitment. Wainwrights Honey has recently launched nationwide in select […]
Legal & General Investment Management (LGIM) launches its consumer facing campaign “Own Your World”. Created by M&C Saatchi, appointed in March 2018, the campaign has a disruptive feel, designed to bring to life LGIM’s vision to empower more people to start investing in the things they care about. This vision is underpinned by a clear […]
Anthem Worldwide, the global creative agency has continued its partnership with McVitie’s owner, pladis group to create packaging designs for a limited- edition line extension to the much-loved Jaffa Cakes brand. Following Jaffa Cakes’ packaging refresh in 2017 celebrating consumers’ unique approach to eating the product, also created by Anthem, pladis group briefed the agency […]
With the sun shining and flora in full bloom, ignis and Calvet Wines brought a little bit of French ‘je ne sais quoi’ to the very British Blenheim Palace Flower Show. Sampling a Sauvignon Blanc, a Muscadet and a St. Emilion, attendees were invited to try the wines with a selection of complimentary canapes designed […]
The use of voice activated virtual assistants has rocketed in UK homes this year. The latest figures claim one in 10 Brits now own at least one device – but just how are Alexa and pals enhancing British consumers’ lives? Are smart speakers actually making us smarter? And are they using these devices to engage […]
In 2018, Häagen-Dazs is returning to the All England Club as the Official Ice Cream of The Championships, Wimbledon, for the third year running. This year, in an inspired celebration of their ambassador Grigor Dimitrov’s favourite ice cream flavour, Cookies & Cream, the brand is challenging the classic champion Strawberries & Cream to an epic […]
GB Basketball has unveiled a powerful new look, designed by brand, creative and digital agency Mr B & Friends, ahead of the U17 Basketball World Cup later in June 2018. Together with photography and motion studio Shadowplay, Mr B & Friends has created a brand and graphic language that reflects the urban roots of the sport, […]
The&Partnership London has picked up a Gold Media Lion for Excellence in Media Execution, for its ‘80 Days of Argos’ work, which ran last spring and summer. The campaign – which encouraged customers to ‘seize the day’ with Argos’ market-leading Fast Track and Same Day Delivery Service – was the world’s first campaign to feature a […]
Archant Dialogue is proud to announce the relaunch of the Bentley Magazine for Bentley Motors. The quarterly publication has a fresh new design that celebrates the Bentley marque and inspires customers with luxury lifestyle features. The relaunch cover celebrates world-renowned cellist Tina Guo, who recently composed, produced and performed music exclusively for Bentley’s Bentayga Hybrid. […]