The Gin Hub has appointed Impero to launch its newest product – Beefeater Pink. The campaign first launched in Spain – the world’s 2nd largest market for gin – and will roll out to 12 additional markets over the summer. Impero has developed an entirely new visual identity for the gin as well as a […]
British Basketball has appointed leading independent brand, marketing and digital agency, Mr B & Friends, to create a new brand identity for the organisation as it targets additional funding. Basketball is the second most popular team sport for children aged 11 to 15. Forming part of the sports curriculum in most mainstream schools and requiring […]
Transactional media business, itransact, has announced the appointment of Rob Elms, previously Sales Director at JCDecaux, to the role of Head of itransact to oversee the accelerated growth of the business across all its transactional channels, retail and E-tail partners. As Head of itransact, Elms will continue to build and improve the retail customer touchpoints […]
Nottingham-based digital PR agency Tank, has purchased 5 Kayes Walk in the city’s historic Lace Market for its new headquarters. The 4,500 sq ft, three storey regency-style Victorian building will enable the business, which was recently named the third fastest growing PR agency outside of London, to double its 20 strong team. The agency, which was named […]
McDonald’s is launching the return of its popular Monopoly promotion from March 21 with two commercials – one featuring a rebel cop, the other a superhero – leading a new advertising campaign about the millions of chances to win, created by Leo Burnett London. In this campaign, McDonald’s aim to tackle believability head on. With […]
Subscription-based recipe kit service Simply Cook has unveiled a new range of in-store recipe kits with a unique design created in collaboration by B&B studio and Path. Launching in Sainsbury’s stores across the UK this month, the range of six kits delivers powerful flavours from around the world, with recipes including Goan Fish Curry and […]
South African Tourism has launched its latest out of home advertising campaign across four major cities in the UK to inspire consumers to book the holiday of a lifetime to South Africa. In partnership with KLM Royal Dutch Airlines, more than 100 taxis, emblazoned with striking imagery of South Africa’s iconic wildlife, will be driving […]
Creative agency Antidote has appointed Digital Designer Ross Hammond and Creative Rosanna Walker to join its creative department. Both will work across the agency’s full client list, which includes Mazda, Ascot racecourse, Leo Pharma, Zeek and Royal Holloway University. Hammond’s appointment is intended to bring further digital-first thinking into Antidote’s design department. He joins from […]
Brian Brady has joined TMW Unlimited as Creative Director, reporting to CCO Graeme Noble. Brady will lead a variety of accounts at the agency including Shell and Ferrero. Previously Creative Director at HUGE, Brady created integrated marketing campaigns for clients including Malibu, Lenovo, H&M, Nike, SEAT, Diageo and Unilever. Prior to this he held Creative […]
Elmwood, the world’s most effective brand design consultancy, is set to launch its first accelerator programme in June 2018. Elmwood LaunchPod is a unique project bringing creative and technology start-ups together into a thriving creative community, collaborating with them over a 12-week programme designed to take their businesses to the next level. Initial details about […]