INNOCEAN Worldwide Americas launched two new, first-to-market online tools for Genesis Motor America, to make the luxury car shopping experience easier and also more fun. In conjunction with the launch of the new Genesis G70 — INNOCEAN redesigned the Genesis.com website and took the best gaming technologies and the fastest-growing tool on a social media […]
Indianapolis-based creative agency Young & Laramore, have announced the promotions of two Creative Directors, Trevor Williams and Bryan Judkins, to the roles of Group Creative Directors. As co-GCDs, Trevor and Bryan will help foster and develop the next generation of creative leadership at the agency and help propel the agency’s current and future clients to […]
Cleveland-based independent creative agency, Marcus Thomas LLC, announced a new role for the agency. Garth Bender has been hired as Director of Customer Experience, a role that was created to ensure that customer experience remains at the forefront of all marketing and brand strategies. Bender joins a well-established strategy team at Marcus Thomas and will […]
Following on from their recently re-branding of Dunkin’, global brand design agency Jones Knowles Ritchie (JKR) has now provided a fresh new identity for the American multinational quick service restaurant chain’s new handcrafted espresso drinks line. “It’s the exclamation point that makes the most impact,” says Tosh Hall, global executive creative director at JKR. “It encapsulates the strength and power […]
The Ohio Lottery has launched its holiday campaign titled “It’s Never Too Late,” in association with independent agency, Marcus Thomas. The campaign centres around the idea that the Ohio Lottery is most likely not top of mind for consumers as they celebrate the holiday season, but that the brand will be there when they have waited a bit too long […]
 National Geographic and WeWork announced a marketing partnership to bring experiences and events for the network’s new limited series Valley of the Boom into the workplace. Beginning December 3, select WeWork locations in New York, Los Angeles and San Francisco will be transported back in time to the early days of the tech boom, […]
Demetrios Kontizas has been promoted to Mirum Vice President of Technology with immediate affect. He will take over as lead for the San Diego office and all technology disciplines from both this premises and Salt Lake City will ladder up to Demetrios in this role. Amanda Seaford, US CEO, Mirum, says: “Over the past 6 […]
Toyota’s Toyotathon is back for its 39th year with a holiday spot that showcases a heartwarming homecoming. The 90-second “Home for the Holidays” spot premiered November 28th, on NBC’s primetime Christmas in Rockefeller Center, with a throw from NBC’s TODAY Host Al Roker. In a multi-network approach, the 90-second spot also aired on the Wednesday […]
Therapy Content partners with creative impact agency enso to produce a stream of new docu-style content for Uber. Airing here, the films address questions and issues from the general public in a transparent, informative, and accessible way. “What Moves Us” is true-to-life and authentic, following tech correspondent Katherine Gorman as she talks to real […]
Branding and marketing consultancy TwentyFirstCenturyBrand (21CB) announced the appointment of Jen Randle as the company’s first Partner since launching in early November. Randle brings with her nearly 20 years of strategy, design-thinking and marketing experience across consultancy and client-side, as well as an MBA from Columbia University. Randle started her career at Jumpstart, a national […]