Vision7 International (V7) a subsidiary of BlueFocus International (BFI) announced it has acquired award-winning San Francisco-based creative agency, Eleven. The deal further expands the V7 family of creative, results driven agencies in North America, and it represents the organization’s first major advertising brand in the U.S. Eleven, which was named to Advertising Age’s “Small Agency […]
RepHike is a young company, based in Buffalo, New York, that helps brands find their ideal micro-influencers and manage campaign collaborations. The world of online micro-influencers is a pretty new one, but already the market is saturated with many players who look and sound the same. BTL Brands, a start-up focused design studio based in […]
Movember 2018 kicks off in November with an ambitious, targeted and intelligent digital marketing campaign. The campaign for the Movember Foundation’s annual fundraising month has been devised by purpose-driven digital agency Blue State Digital and will run across the UK, the US, Canada and Australia. The majority of activity for ‘Movember’ launches with Movember season […]
Unison Home Ownership Investors, the US’ leading provider of home ownership investments, announced that it has selected Cutwater, as its creative agency of record. The selection follows a competitive review process and is part of Unison’s overall effort to solidify its identity and marketplace position as the preeminent customer-centric brand in home ownership co-investing. Under […]
AKQA has appointed Andrew Walter as Director of Delivery in the San Francisco studio. Andrew will oversee the Project Management department and join the Executive Leadership Team. Andrew brings over 15 years of experience, specialising in program, change and growth management. AKQA Managing Partner Simon Jefferson said: “AKQA continues to evolve and find new ways […]
The independent creative agency, CULT, has hired Karl Velasco as its Group Creative Head of Fashion & Beauty to sit across both its London & NYC offices. The former Dazed Creative Director joins CULT’s ECD, Matt Watson, to lead the agency’s overall creative offering. Since expanding into the US market in 2017, CULT has seen […]
Clothing and accessories retailer Gap, along with their creative agency Yard NYC, have unveiled their latest holiday campaign starring Grammy Award-nominated R&B artist and songwriter Leon Bridges. As a continuation of a larger “Meet Me in the Gap” campaign, which originally brought Cher and Future together amongst other diverse talent to show what’s possible […]
 Award-winning director Vincent Peone, collaborating with Emily Ratajowski and the content team at Vogue, finds an ingenious way to break down a complex issue that affects all Americans in a new short film for the acclaimed magazine. The teacher in this case is Emily Ratajkowski, the model and swimsuit line owner with a very […]
Creative agency Barbarian, and middleware company, Solace, have collaborated to create a new campaign to raise awareness of the brand’s new product called PubSub+. The two 60-second spots are geared towards the Developer community, one that has its own set of rules and is very skeptical of everything, especially when it comes to marketing gimmicks and new developer tools. To reach this […]
Key4Women, a network dedicated to helping entrepreneurial and professional women succeed in business, in partnership with independent agency, Marcus Thomas LLC, launched a social media campaign to coincide with October’s National Women in Small Business month. Marcus Thomas created the campaign concept, #RealLifeBosses, which aims to combat gender bias in the workplace, while celebrating […]