Young & Laramore wins three clients across categories

Young & Laramore wins three clients across categories

Young & Laramore announced three new clients across the fashion, spirits and sports categories. It has been named agency of record for fashion brand, The Danes NYC; Hotel Tango, a nationally distributed spirits brand based in Indianapolis; and Paddletek, the market leader in pickleball paddle and gear manufacturing. The Danes, a fashion label founded by […]

Young & Laramore announces two creative promotions

Young & Laramore announces two creative promotions

Indianapolis-based creative agency Young & Laramore, have announced the promotions of two Creative Directors, Trevor Williams and Bryan Judkins, to the roles of Group Creative Directors. As co-GCDs, Trevor and Bryan will help foster and develop the next generation of creative leadership at the agency and help propel the agency’s current and future clients to […]

Goodwill and Young & Laramore Tap Indianapolis Artists and Designers for New Campaign

Goodwill and Young & Laramore Tap Indianapolis Artists and Designers for New Campaign

 Goodwill of Central and Southern Indiana has unveiled its regional fall campaign, which taps a digital/social-first strategy, with the help of its creative Agency of Record, Young & Laramore. Six local artists, identified by Pattern Magazine, visited Goodwill and transformed the garments they bought into their own unique design. Three male and three female designers […]

Young & Laramore launches new campaign for Trane

Young & Laramore launches new campaign for Trane

 Young & Laramore, Sibling Rivalry’s Joe Wright and Echo Lab’s Gavin Little announce a national campaign for Trane to romance the world of HVAC. As the preeminent brand in the HVAC category, Trane has long been associated with its ability to run through anything. Young & Laramore was tasked with telling a deeper story […]

Indiana Farm Bureau Insurance return to the Super Bowl with new ‘Old You/Now You’ campaign

Indiana Farm Bureau Insurance return to the Super Bowl with new ‘Old You/Now You’ campaign

Indiana Farm Bureau Insurance and advertising agency Young & Laramore will debut the insurance company’s latest campaign, “Old You/Now You,” during 2018’s Super Bowl. Building on past Super Bowl success, the new creative is the latest iteration of the IFBI’s “Stop Knocking on Wood,” campaign that Super Bowl fans have come to love, now in […]

Young & Laramore launch new “Better Problems” campaign for American Standard

Young & Laramore launch new “Better Problems” campaign for American Standard

Ingersoll Rand owned American Standard teamed with creative agency Young & Laramore to launch their new “Better Problems” campaign. American Standard Heating & Air Conditioning is “Built to a Higher Standard,” offering the highest industry standard of heating and air conditioning equipment and unparalleled support from a vast network of independent dealers. To translate the benefits of its […]

Young & Laramore develops the brand strategy for Indianapolis Museum of Art’s Newfields

Young & Laramore develops the brand strategy for Indianapolis Museum of Art’s Newfields

When the Indianapolis Museum of Art (IMA) refocused its mission to emphasize “impacting lives through exceptional experiences with art and nature,” it hired Young & Laramore to re-evaluate their overall brand strategy and help it determine how to best reflect and communicate this new mission to the museum’s core audience, as well as a broader […]

Young & Laramore unveils two new campaigns for Louisville Slugger

Young & Laramore unveils two new campaigns for Louisville Slugger

Creative agency Young & Laramore have launched two campaign for Louisville Slugger’s Baseball and Fastpitch brands. Each campaign includes print, online video, social and banner ads. Baseball For Slugger’s 2018 launch Young & Laramore developed a campaign around a truth of baseball: every swing no matter a home-run in batting practice or a foul ball in a […]

Young & Laramore launch first ad campaign for Trane

Young & Laramore launch first ad campaign for Trane

Independent creative agency Young & Laramore have launched their first ad campaign for Trane, an Ingersoll Rand residential heating and air conditioning brand, since winning the account in December 2016. Young & Laramore worked with Trane to refine its position in the heating and cooling marketplace, and while the brand will continue to focus on reliability, […]