Publicis Media will introduce a more agile and flexible working culture across the company’s agency brands and practices from April next year. The move will revolutionise the working day for all employees and will become effective following Publicis Media’s move to Television Centre in White City. The company’s Next Generation Board (NGB) were tasked by […]
Brand design consultancy Lewis Moberly has delivered an engaging and authentic new identity for a range of children’s art materials from heritage French brand Lefranc Bourgeois, a key player in the Colart group. Following the design of a new identity and packaging for parent brand Lefranc Bourgeois in 2017 – resulting in an enthusiastic re-listing […]
Two thousand “lost teddy bears” will appear on UK high streets this week, to mark the launch of international children’s charity World Vision UK’s latest campaign. The campaign created by VCCP, aims to raise awareness of the dangers children face in the world’s poorest communities and encourage people to sponsor a child. This is the […]
Joker is a game run by the State Lotteries Agency (Loterías y Apuestas del Estado) associated with La Primitiva, the main feature of which is that one in five gets a prize. To spread the word about La Primitiva Joker, creative agency Proximity Madrid, used two characters created for La Primitiva: Mr Fate and his secretary. […]
ShelterBox specialises in emergency shelter for families around the world who have lost everything in natural disasters and conflict. They have always relied heavily on supporters and volunteers to ensure their work has real impact. But, with the recent rise in distrust for international aid charities as well as a crowded marketplace, engaging long term […]
easyJet, Europe’s leading airline, has put its flights for autumn 2019 on sale this morning meaning that thousands of flights across Europe are now on sale until 26th October 2019. More than 100,000 flights are being launched across the entire easyJet network providing more than 17.4 million seats for passengers to enjoy their autumn breaks or […]
Professional performing arts school, Stagecoach, has announced a global brand refresh, and has appointed launch specialist Five by Five as lead creative agency for the project. Launching later in 2018, the campaign looks to position Stagecoach as more than solely a performing arts service. A brand evolution of its Creative Courage for Life business ethos, […]
Havas Group Media has announced the appointment of Marek Wrobel to the newly-created role of Head of Media Futures, as it seeks to further strengthen its innovation offering for clients. Wrobel joins from Starcom, where he was Digital Brand and Innovation Director. He was previously a key member of Publicis Media’s Futures team, responsible for […]
New eco-friendly advertising platform Bagboard has signed up more than 2,000 London-based retailers ahead of its official launch in 2019. These include boutique cafés and stores, alongside well-known independents associated with Nisa, Londis and Costcutter. Bagboard distributes premium paper bags featuring advertising creative to independent retailers. The bags, which are free to consumers, are heavyweight […]
Premium car manufacturer, Volvo Car UK, has appointed Midlands agency, WPR, to handle its regional media communications following a five-way pitch earlier in 2018. WPR, the Midlands’ largest PR agency by revenue, will be tasked with creating and tailoring content, and securing local and regional media coverage to drive consumers to Volvo’s 100-strong UK retailer […]