[KGVID width=”600″ height=”338″]https://marcommnews.com/wp-content/uploads/2015/11/McDonaldsFestive_The-Journey-to-Christmas_MPEG_4.mp4[/KGVID] McDonald’s UK marks the beginning of its festive promotion with a fun new campaign that’ll see the British public encouraged to dust off their vocal chords and embrace the festive spirit. Christmas is a time for families and friends to gather together and it’s also about the time spent with each other […]
For the first time in the history of the Spanish Christmas Lottery, features an animated short, telling a story that illustrates one of the most important characteristics of the Christmas Lottery and these holidays: the joy of sharing. The campaign by the Leo Burnett agency, uses the same claim as in 2014, “There’s no bigger […]
Ogilvy & Mather London has created a new campaign for Royal Philips as part of a wider drive to change public perception of the brand. The latest activity supports Philips’ shift from its traditional image as an electronics company, to its present day status as a health-tech organisation that improves lives through meaningful innovations. Launching […]
Motorola teamed up with actor-turned-startup investor Ashton Kutcher in this new commercial that aims to illustrate people’s dependency on their smartphones. Participants were invited to sit alone in a square cubicle facing a large mirror, with their hands placed on a transparent tabletop. Their mobile phone was left on the table, placed between their hands, […]
An unexpected trip to their local Kwik Fit turned into something truly magical for ten children in a new Christmas video that hit the internet. At the Whestone garage in North London, the children bumped into Santa Claus, his trusty reindeer and a present-stacked sleigh! The campaign was devised and executed by creative agency Taylor […]
Marks & Spencer is launching a through the line campaign to support its festive food range. Created by RKCR/Y&R, it features a series of films that continue with the ‘Adventures In’ theme and aim to make Christmas magical by highlighting the range of exciting food that M&S offers for every special Christmas occasion. The campaign […]
Western Union have inspired a chain of good deeds by pledging to help fund projects that aim to make lasting positive change for individuals and communities. The Western Union Chain of Betters competition will award US$1,000 (or local currency equivalent) for winning selfless ‘betters’. During the first phase, residents from 20 countries will be invited […]
Media agency Maxus has launched a new campaign for National Book Tokens called “Choosing a book is an adventure in itself”. The campaign seeks to raise awareness for the gift card and reaffirm why a National Book Token is the perfect gift for book lovers. “Choosing a book is an adventure in itself” celebrates the […]
[KGVID width=”600″ height=”338″]https://marcommnews.com/wp-content/uploads/2015/11/CP_TEASER_03_converted.mp4[/KGVID] International content company, The Moment, has created a unique new television series in partnership with The Open University, exploring whether sports science is the answer to achieving perfection in sport. The show, entitled Chasing Perfection, is being aired on Channel 4, with the innovative content also being used to promote and enhance […]
Creative agency 23red has unveiled a Bluewater campaign celebrating ‘‘Christmas is here. Make it magical’ to highlight the yuletide festivities available at the retail and leisure destination in 2015. A 30 second TV ad is supported by press, digital, social, radio, outdoor, point of sale and in-mall media running throughout November and December in the […]