Sistema Shyam TeleServices Limited (SSTL), which provides telecom services under the MTS brand, recently announced the launch of Canvas Blaze, a Dual SIM CDMA + GSM Smartphone preloaded with data and voice benefits for six months. Creativeland Asia, India’s leading independent communications company has conceptualized the communication campaign of Canvas Blaze Dual SIM for television, […]
Following a competitive pitch, communications agency Exposure has been appointed as lead creative agency for Microsoft’s newest tablet, the Surface 2, in an integrated four month campaign starting December, 2013. Campaign activity aims to bring audiences together through a creative approach that drives them along the journey to purchase. Activity includes advertising, media partnerships, influencer […]
http://www.youtube.com/watch?v=1T0Ja8PyBDc Taylor James, integrated creative production studio, has teamed up with agency CDM, New York, to create a fully animated short film for American Heart Association. Launched at the charity’s annual gala aboard HSS Intrepid, the animation educates and inspires us to combat heart health through tales of 3 inspirational young heroes. Designed and produced […]
Mike Tyson gives Evander Holyfield his ear back, 16 years after biting it off in the ring, in a tongue-in-cheek new campaign for Foot Locker, which also sees an airline clerk overjoyed when basketball star Dennis Rodman buys a one-way ticket to North Korea. http://www.youtube.com/watch?v=9KMUnqB_NiU The ad by BBDO New York, is promoting Foot Locker’s ‘Week […]
The Post Office has collaborated with Absolute Radio and Mindshare UK to launch an interactive digital campaign to help fly a loved one home for Christmas. The campaign is set to run across Post Office and Absolute Radio’s online properties and social media channels and will encourage people to submit details of the country their […]
http://www.youtube.com/watch?v=HtdduhYhCvo A new campaign comprising of television, cinema, rugby big screens, print, outdoor and radio elements will be launching the Toyota Fortuner’s enhanced specifications, particularly the new – and highly desirable – black interior and its improved multi-function information display. Positioning the Fortuner with the phrase ‘Freedom is beautiful’, the campaign also showcases the vehicle’s […]
Gary Barlow has teamed up with Comparethemarket.com’s meerkat mascots in an ad campaign, ahead of the launch of the singer’s latest album. http://www.youtube.com/watch?v=8A__RJy_HU8 A 30-second teaser spot airs on November 18 on ITV during ‘Coronation Street’ and will be followed by a second ad later in the month. In the ad, Aleksandr Orlov – the […]
The BBC has unveiled a digital out of home campaign to promote the Doctor Who 50th anniversary at rail stations across the UK. Produced by Grand Visual using creative assets provided by Red Bee, the campaign shows the Tardis magically appearing on screen with the call to action to “Show your support for the doctor”. […]
http://www.youtube.com/watch?v=yWnKRJ4c8xY Wes Anderson is a guy who loves his vintage fashion and the affection appears to be mutual. Prada has partnered with Anderson to create a branded short called Castello Cavalcanti about a brash race car driver played, of course, by Jason Schwartzman. In the tale set in 1955 Italy, Schwartzman is unsurprisingly funny as […]
Jean-Claude Van Damme has starred in Volvo’s latest ad for its ‘Stunt’ campaign, performing the splits in between two moving FM trucks. Titled ‘The Epic Split’, the ad follows on from other viral hits from the campaign, which has this year seen a Volvo truck out manoeuvre bulls through a Spanish town, Claes Nilsson (president […]