http://www.youtube.com/watch?v=lb5IyBK24n8 Burberry is preparing for a romantic Christmas with a campaign that ties its “With love” message to a film that shows London smothered in snow, set to Tom Odell’s ‘Hold Me’ track. The activity will be supported by a “full festive takeover” of social media sites, including Twitter, Instagram and Chinese sites Sina Weibo […]
Google has worked with R/GA London to launch Google Outside, a pilot scheme that brings search outdoors running across 160 sites in London providing information on local attractions, weather and travel information. Designed to help Londoners and tourists alike, the screens use the same Google Now technology which is used in smartphones to provide location-based, […]
Created by Swedish advertising agency Åkestam Holst, this fun IKEA ad has Santa Claus going undercover to buy his basic necessities at the furniture giant. In the video, Santa Claus goes about his work undetected save for a few observant children who know who he is—then again, sitting at an open fire in the store […]
http://www.youtube.com/watch?v=9Jc-KV0AgkY In its struggle to dispel controversy around the payday loan sector, Wonga has created a film featuring 12 of its customers who it claims have spoken unscripted about a part of their lives that required them to take out a Wonga loan. Gary Tarn, the BAFTA-nominated director behind documentaries Black Sun and The Prophet, […]
Game has launched its Christmas advertising campaign with an ‘Epic Season of Gaming’ ad. The campaign, created by TBWA\London was designed to mark a “new era of gaming” on the back of the Xbox One and PS4 launches, and the TV ad runs in 20 and 30-second spots until 22 December. The TV spot will […]
http://www.youtube.com/watch?v=5nRKyQ11494 For its new ad campaign, popular web-call service Skype called for submissions from around the world in response to the question: “How do you stay together over Skype?” One of the ‘Stay Together’ stories for the campaign features Sarah and Paige, two girls who had communicated for eight years over Skype. The girls have […]
Tesco is set to install hundreds of screens that will scan people’s faces as they queue at tills, which will determine their age and gender, to deliver tailored ads. The scheme will be delivered by Lord Alan Sugar’s company Amscreen, in a five-year deal that will roll out 450 of the “OptimEyes” system in Tesco […]
Lego has launched a TV campaign developed by Amsterdam agency, We Are Pi, showing how its colourful bricks bring fathers and sons together. Titled ‘Let’s Build’, the story is told through the eyes of a child who is bonds with his dad building with Lego. The emotive narrative looks to pull in parents, as well […]
Instagram announced that it would be introducing ads two months ago. A week after giving its users a sneak peek at what its ads would look like, the first ad has arrived on the app. According to TechCrunch, the first ad to roll out is from designer , which looks like a regular photo posted […]
Friday, 15th November sees women nationwide join ranks for a compulsory night out with the girls. No excuses this year Lindauer has made it even easier for the girls to get their glam on and ditch the drudgery with a Kiwi first – the Man-Sitter. The new campaign by DDB sees Kiwi celebrity Man-Sitters look […]