Becoming a father is a significant and transformative experience; 82% of men globally believe that having a child changes the way they think about what it means to be a man. The modern man cherishes his dual role of provider and caregiver, as he embarks upon the journey of parenthood. Dads today are actively embracing […]
Breast Cancer Now, the new charity created from April’s merger of Breast Cancer Campaign and Breakthrough Breast Cancer, launches June 15 with the ambition of stopping women dying from breast cancer by 2050. The largest breast cancer charity in the UK, Breast Cancer Now has vowed to fund the brightest researchers from across the UK […]
Magnum ice cream and Tesco are giving Londoners the chance to get together with friends to share moments of Magnum pleasure, as well as special offers, as part of their biggest trial of iBeacons. Customers who download the ‘Mpulse app’ will receive exclusive coupons for discounted Pink and Black Magnums when they pass by iBeacons […]
Sony is getting people in 48 cities around the world to take and share photos on their Sony Xperia smartphones showing the extraordinary things they see and do over the course of 48 hours. The ‘48hr campaign’, created by TMW Unlimited, is part of Sony Xperia’s new ‘Everyday Extraordinary’ positioning and will launch globally on […]
The Institute of Promotional Marketing (IPM) has appointed Telegraph Media Group executive director and Commonwealth Press Union chairman Lord Black of Brentwood as its president. This the first time that the IPM has appointed a president and he joins a senior line-up that includes chairman Graham Temple, vice-chairman John Sylvester and new MD Carey Trevill. […]
Following months of negotiations, Belfast Zoological Gardens (BZG) is delighted to announce the arrival of a critically endangered dragon at Belfast Zoo. Delivery took place on Tuesday 9th June. Considered all but extinct, the animal will be housed in a specially designed enclosure, and where possible, his prey will be sourced from outside the zoo’s […]
The Foundry, Leo Burnett London’s graduate-run micro-agency, and the charity Red Lippy Project have launched a new campaign encouraging young women to be screened for cervical cancer, ahead of Cervical Screening Awareness Week (15-21 June). The #FlipYourLips campaign is asking women to put on their favourite red lipstick, take a selfie and ‘flip’ it before […]
Omaid Hiwaizi, the UK chief strategy officer at Geometry Global, has been hired by Blippar as its first President of Global Marketing. Hiwaizi will be responsible for expanding and transforming the marketing efforts of the leading image recognition and augmented reality app and grow consumer adoption. He will initially focus on the UK and USA, […]
The 17th Annual International Food and Beverage Creative Excellence Awards (The FAB Awards) were held last night at the quintessentially British – The Hurlingham Club in London. The black tie and posh frocks affair was held in honour of the Nominees and Winners of The 17th FAB Awards, which recognises outstanding creative work done for […]
The International Food and Beverage Creative Excellence Awards are delighted to announce that Abbott Mead Vickers BBDO has been named The Google FAB Agency of The Year at The 17th FAB Awards. The now Google sponsored award, is presented to the Agency that has scored the maximum points taken from the number of nominations, FAB […]