British banking company Santander have released their latest project, ‘Cycling Can’, promoting London’s public bicycle hire scheme in a bid to encourage Londoners to uncover the beauty of the city by bike. The concept, devised by McGarry Bowen and developed in collaboration with Rock Hound and Big Buoy, consists of five installments, each one featuring […]
Elmwood, one of the world’s most effective brand design consultancy, has appointed two new creative directors for its Leeds and London studios. John-Paul (JP) Hunter will lead the creative strategy and delivery of Elmwood’s London studio, and Helen Hartley will take the lead in Leeds. Both Helen and JP will be responsible for ensuring that […]
Sunshine, the brand and entertainment consultancy and production studio, has secured investment from entrepreneurs Mike Dolan and Adam Zhu and the Chinese brand consultancy, Shunya. The London and Los Angeles based company works with luxury, fashion and lifestyle brands looking to extend beyond traditional marketing into entertainment, in addition to partnering with rights holders looking […]
Absurd, the Manchester-headquartered agency, has further strengthened its management team with the appointment of Mark Carrington as Program Director. Mark will lead the agency’s operations across its global client base. The appointment follows a string of client wins and several new hires since its launch in May last year. The agency has seen rapid growth, […]
WING, the multi award-winning creative content studio that produces film content for brands including McLaren, Coca-Cola and HUGO BOSS, launches WingMan24, a service that guarantees budgeted creative or bespoke high-quality film and stills within 24 hours of receiving a brief. WingMan24 responds to the growing demand for well-produced film content produced at speed among brands […]
Healthcare technology solutions provider Distec has appointed specialist technology PR agency Context to deliver a comprehensive public relations campaign, focusing on driving awareness of their offerings across the healthcare technology and business markets. Distec works with industry-leading global vendors to provide cutting-edge hardware and software solutions to customers, and have recently announced an exclusive partnership […]
With 67% of 18 to 34-year-olds saying the need to take a break from technology, does this open an opportunity for brands, asks Vaughan Edmonds, planner at global experience agency Sense. Britain has an addiction epidemic. I’m not talking about drugs, alcohol, gambling or even caffeine. This addiction is far more common. Most people reading this […]
Paddy Power have opened a ‘Museum of Mischief’ in Dublin this week to mark a landmark birthday – an interactive experience celebrating 30 years of an incredible Irish brand. The super-charged pop-up, which opens on September 18, is located at the top of Grafton Street, and offers members of the public a jaunt through the […]
Dubai-based creative agency TBWA\RAAD, have launched their latest initiative for INFINITI addressing women driving in Saudi Arabia. Women in Saudi Arabia started driving for the very first time in June 2018. It was a day of celebration, anxiety and certainly lots of expectations. While many brands took the opportunity to send messages of support through […]
Studio Blvd. has created a new Labels Are For Clothes campaign with River Island featuring a mixed ability cast. The AW18 campaign was created in response to the tens of thousands of comments generated from the successful launch of Labels Are For Clothes in SS18. Loving the first instalment, fans of the campaign asked to […]