Sky has unveiled Sky Street, its new food and beverage space designed by creative consultancy Sedley Place. Sky Street comprises of seven bespoke eateries, all housed within Sky’s latest edition to its Osterley media campus, Sky Central. The work follows Sedley Place’s design for a number of other restaurants in Sky offices in London and […]
Creativeland Asia, one of the largest and most successful independent communications company in India, wins creative duties for Havmor Ice Cream, the second largest organised ice cream player in the country. The account was won following a multi-agency pitch, adding another legacy brand to Creativeland’s illustrious list of clientele. On working with Creativeland Asia, Chaitanya […]
Creativeland Asia, one of India’s largest and most sought after independent agency. It was founded by Sajan Raj Kurup in the summer of 2007, and is now one of the fastest growing and the most awarded independent communications companies in the country. We had an opportunity to sit down with Raj during the Cannes Lions […]
J. Walter Thompson London’s recent reshuffle of their leadership saw Lucas Peon replace Russell Ramsey as the Executive Creative Director. We got an opportunity to sit down with the new man in charge at Cannes, and discuss his vision for the agency going forward: Q) You recently took over as Executive Creative Director at J. Walter Thompson (JWT) London, […]
Limited Space, the shopping centre media owner, will launch the UK’s first in-mall giant rotational digital advertising screen at intu Lakeside with a campaign for the release of Despicable Me 3. The campaign will be the first of its kind, featuring a 30-second animation specially created for the unique screen. The animation will appear as […]
Ebiquity, an independent marketing analytics specialists, has joined the Facebook Marketing Mix Modelling (MMM) Program. They will be able to leverage Facebook data on behalf of its clients for measuring the impact of Facebook, Instagram and Audience Network for their MMM engagements. Transparent, accurate and consistent data are the fundamental building blocks of marketing mix […]
Serviceplan France has been awarded three times by the 64th Cannes Lions International Festival of Creativity – which distinguishes the world’s best creative work – for its “Virtual Crash Billboard,” a campaign conceived for Parisian Road Safety. “Virtual Crash Billboard”, an integrated campaign starting from a specially designed interactive digital billboard, was awarded three Lions […]
GSK has announced the launch of an innovative TV partnership with Channel 4 in a new £4.2m marketing campaign which premières during the return of legendary adventure gameshow The Crystal Maze following a bespoke introduction on 30th June. The partnership with channel 4 includes a new media format to help connect and engage with the […]
The life-enhancing role pets play in our lives is at the centre of a new campaign for animal care charity Blue Cross, created by LIDA and breaking on June 28. It shines a light on the myriad ways pets help humans – from making us laugh to keeping us healthy – and what Blue Cross […]
Haptics technology has existed for years in various forms, but is quickly gaining ground in the consumer electronics industry. A 2016 market report by Technavio estimates that the haptics technology market in consumer electronics will grow at a CAGR of 21.1% from 2014 through 2019. We caught up with Josh Stivers, Director of Product Management […]