ADvendio, a Salesforce- built advertising management software for media owners and publishers, has signed a Strategic Partnership Agreement with T-Shape Consulting, a consultancy firm specialising in digital advertising and marketing in the APAC region. T-Shape Consulting will be responsible for growing ADvendio’s footprint in developing and emerging markets in Asia Pacific, assisting publishers’ ad sales […]
Wood is pleased to announce the creation of the role of chief marketing & communications officer (CMCO) with the appointment of Paula Murphy, who joined Wood on 6 August. Paula joins Wood from Arcadis where she was global head of marketing & communications and successfully built and led the marketing & communications team and contributed […]
On the eve of the new Premier League football season the Evening Standard announces a major investment in its online sports team. With just a few hours before the close of the transfer window, standard.co.uk announced some significant new signings of its own. Seven new faces join the team – doubling the current squad – […]
MWWPR, one of the world’s leading independent PR agencies, announced the promotion of Rebecca Blinston-Jones into the role of UK Managing Director. For the last four years, Blinston-Jones served as Deputy Managing Director, helping launch MWWPR in London following its 2013 acquisition of Parys Communications. Blinston-Jones is taking the helm at an impressive time of […]
Original Source, the renowned PZ Cussons shower gel brand, has adopted a completely new media and content strategy to drive awareness of its fresh foaming shower gel amongst the 18-34 market. Wavemaker, PZ Cusson’s agency, developed unique partnerships with E4, Made in Chelsea and UNILAD, the depth of which is a first for the brand. […]
The Premier League is under fire at 2018’s Brighton’s Pride Festival, where its attitude towards homosexuality will be criticised. The protest has been organised by Paddy Power, who are partners of Brighton Pride, which is the country’s biggest LGBTQ event. Details of the exact nature of the activation have been kept under wraps, though the […]
This summer, people across the UK will be able to take free preliminarily hearing checks as part of a Specsavers roadshow, which goes on tour during July and August. Run by global brand experience agency Sense, the experiential campaign will raise awareness of the importance of having regular hearing checks, as well as encouraging dialogue […]
Dentsu Aegis Network, announced a partnership with AutonomyWorks, a company that specializes in mobilizing employees with autism for core ad operations. Because these functions are often tedious and repetitive, they require a higher aptitude for pattern recognition and attention to detail, which are talents associated with many people with autism. As the Dentsu Aegis Network […]
TopLine Comms announced the acquisition of Six Degrees – a specialist PR agency serving the science and engineering sectors. Following the acquisition, TopLine will launch a dedicated science and engineering (STEM) division in addition to its existing technology, fintech, and education departments – expanding the company’s team, deepening its skillset, and enhancing its overall PR […]
Leading digital marketing agency Branded3 has merged under the brand of fellow St Ives Group marketing agency Edit to form a single, 265-strong marketing agency based across Bath, Leeds and London. Branded3 won Best Large SEO Agency and Best Content Marketing Campaign at last year’s UK Search Awards – its social media, content and search […]
