The Competition and Markets Authority (CMA) has launched a new digital campaign aimed at encouraging people to report cartels. While fines and monetary incentives play a role in encouraging people to report, this new campaign is based on analysis conducted by the Behavioural Insights Team that shows the decision to report is shaped by a […]
As Gunn Report, the Global index of creative excellence in advertising, publish the results of the newly launched Gunn 100, Serviceplan Group features in the Top 50 most creative agencies worldwide, and in the top 100 campaigns worldwide. Serviceplan Munich is ranked #25 and Serviceplan Seoul is ranked #47 in the Gunn 100 top 50 […]
Following on from the success of 2017’s ‘You’re Forgetful When You’re Hungry’ Valentine’s Day campaign, Snickers and AMV BBDO have created another exciting experiential stunt for forgetful couples. Going one step further this time, Snickers came to the rescue of those who had forgotten to reserve a table for their loved one that evening. With […]
OVO Energy announces a two-year commitment as title sponsor of the 2018 and 2019 Tour Series, Women’s Tour and Tour of Britain, the most prestigious professional road races in the UK cycling calendar. The company first sponsored the OVO Energy Women’s Tour and Tour of Britain last year in 2017. OVO Energy is the leading independent energy […]
Digital marketing agency Adtrak, joined forces with Google to host and deliver a compelling Digital Marketing Masterclass in London, which underpinned how changing user habits and expectations are shaping the future success for businesses. With 53 per cent of global web traffic coming from a mobile device, the event, held at Google’s St Giles Street office, […]
Global communications agency, M&C Saatchi PR, has appointed Julian Cirrone to the newly created role of Creative Director as it expands its strategic and creative department, CREATE, following a recent string of new business wins. Reporting into M&C Saatchi PR’s Head of CREATE Nathan Kemp, Cirrone will be responsible for building out CREATE’s offering, ensuring […]
Design Bridge’s Chief Creative Officer Graham Shearsby, has been named the Chair of the Design Jury for The 20th FAB Awards. Graham is responsible for maintaining Design Bridge’s creative quality and reputation and with the help of his team of Creative Directors, he oversees the three studios in London, Amsterdam and Singapore. Born in East London, Graham […]
WeCounterHate is a new campaign by POSSIBLE that seeks to reduce hate speech on Twitter by turning retweets of these hateful messages into donations for a good cause. What topic gathers more tweets and retweets than the MLB, the Grammys and the Super Bowl? Hate. Racist messaging is unfortunately one of the more popular topics on […]
Geometry unveiled a new brand identity reflecting the changes the agency has gone through since it was launched nearly five years ago. “A lot has changed since 2013. Our world has become more digitised and fractured, and brands are thinking more about how to optimise their sales in an omni-channel world,” said Steve Harding, Global […]
Gunn Report, the global index of creative excellence in advertising, today released the results of the newly launched Gunn 100, a ranking of the top 100 creatively awarded advertising ideas of 2017- regardless of their communication discipline – and the companies behind them. The rankings, which include the top creative agencies, agency networks, holding companies, […]