Creative transformation agency isobel’s latest Christmas card is out – this time re-creating a scene from Peter Pan for the West End stage. It’s tradition that every year the team at isobel raids someone’s costume department, endures up to four hours of make-up and takes a day to shoot a tableaux scene for its Christmas […]
Lidl UK has launched the first supermarket game to be played through the Facebook Camera app in the UK. The launch forms part of Lidl’s Christmas campaign in 2017, as the brand continues to build consumer engagement and relevance. The ‘Emojional Rollercoaster’ game is available on the Facebook Camera app, which users can instantly access […]
We’ve all fallen prey to clickbait. Those small innocuous looking posts in our Facebook feeds with ‘interesting’ headlines created to combat banner blindness. Posts most of us cannot resist clicking which usually lead to a double digit lift in click through rates. With that in mind, creative agency BBR Saatchi & Saatchi decided to put this […]
Rachel Pashley, Global Planning Director at J. Walter Thompson London and Head of Female Tribes Consulting, has signed a deal with Virgin Books at Penguin Random House to publish a book based on the agency’s Female Tribes initiative. Called ‘The New Female Tribes’, the book will be published in July 2018 to coincide with the […]
On September 19th, Mexico was rocked by a 7.1 magnitude earthquake, killing hundreds of people and injuring thousands more. In the wake of the disaster, government relief support didn’t come as urgently as needed so citizens and volunteer emergency workers banded together for rescue and reconstruction efforts. As the nation is their birthplace, Corona Mexico […]
Creative agency Space has developed a new series of films for the Bundesliga, the German Football League, as part of its drive to grow its global fan base. The films, which feature players from clubs competing in this year’s League, include the strapline “Football – As it’s meant to be”. The films will be showcased […]
Independent creative agency Recipe has worked with St John Ambulance to create online video content for the first aid charity’s latest awareness campaign. Based around the acronym ‘C.A.R.E.’ [Closest defibrillator. Arrest? Resuscitate. Early defibrillation.], Recipe has created four simple animated videos that inform how you can care for a loved one’s heart in the event […]
Taking advantage of the World AIDS day, Fundación Huésped and Wunderman BA launched a new campaign to enhance awareness and remark that the issue is still active. The campaign called “Living Statistics,” was based on the classic iconography of statistics and the colour related to HIV. In several areas of the city of Buenos Aires, […]
MarComm’s Star Parade is a series where we shine the spotlight on some of the global stars from the Marketing and Communications industry, and Juan Garcia-Escudero has been bringing the creative heat for the likes of Leo Burnett and J. Walter Thompson for over 12 years now. Leo Burnett Madrid‘s General Creative Director works for clients […]
Creative agency RPM announces new client win with New Balance in line with their sponsorship of the Virgin Money London Marathon as the official clothing and footwear partner. On the 19th October, RPM co-produced the launch event at Village Underground, East London, to announce New Balance’s partnership and to launch the New Balance London Marathon […]