Saatchi & Saatchi Stockholm and Abarth engage in some speed dating in new campaign

Saatchi & Saatchi Stockholm and Abarth engage in some speed dating in new campaign

Studies have found that it takes approximately seven seconds to make a first impression and the compact Italian race car Abarth 595 Competizione accelerates from 0-100 km/h in 6.7 seconds. Putting these two facts together, Saatchi & Saatchi Stockholm has created Abarth’s latest campaign; Love at Fast Sight. In what probably is the fastest rendezvous […]

M&C Saatchi Launches New Campaign for Fujifilm instax to ‘Fill The World With One‐Offs’

M&C Saatchi Launches New Campaign for Fujifilm instax to ‘Fill The World With One‐Offs’

M&C Saatchi has unveiled an integrated campaign for Fujifilm instax targeting Generation Z and Millennials to encourage them to ‘Fill the world with one‐offs’ and celebrate the themes of ‘love’, ‘dance’ and ‘laughs’. The entertaining campaign launched last night with prime time TV spots and also includes print (including an NME sponsorship and cover wrap), […]

Y&R London continues to highlight the relevance of Remembrance in new campaign

Y&R London continues to highlight the relevance of Remembrance in new campaign

What went into the making of this year’s #RethinkRemembrance ad? Find out as we peak behind the scenes. https://t.co/sY8heYUWik pic.twitter.com/4FWC2NlqCC — Royal British Legion (@PoppyLegion) November 7, 2017 The Royal British Legion has unveiled a new campaign highlighting the importance of Remembrance and stressing how it is just as important and relevant as it has […]

3 Mobile’s Gang of Fast Food Misfits May Be The Funniest Thing You See Today

3 Mobile’s Gang of Fast Food Misfits May Be The Funniest Thing You See Today

Blinkink directing duo Chris Bristow and Jack Sachs have combined their distinctive filmmaking styles to create this misfit gang of freeby fast-food characters for 3 Mobile. A frenzied mob of fast food, entertainment and travel related characters rampage through the streets of London in support of their new Wuntu rewards app. In this new spot, devised […]

Schneider Electric brings bold ideas to life with launch of integrated marketing campaign

Schneider Electric brings bold ideas to life with launch of integrated marketing campaign

Energy giant @EnelGroup and their carbon-neutral bold idea. #WhatsYourBoldIdea #EcoStruxure #Grid https://t.co/emdcvcFWUr pic.twitter.com/L5GI2cPdvg — APC_Channels (@APC_Channels) October 26, 2017 Schneider Electric, a leading digital transformer of energy management and automation, launched its first major integrated, multi-platform marketing campaign to highlight its continued leadership in digital transformation powering the digital economy. The campaign brings together world-class […]

Allianz Appoints Delete For Digital Strategy & Online Overhaul

Allianz Appoints Delete For Digital Strategy & Online Overhaul

Following a competitive pitch, Allianz UK has appointed digital agency Delete. Delete will act as Allianz’ digital consultancy, advising on how their digital channels can be better optimised to support brokers,  drive engagement and increase sales across their product portfolio. Delete’s strategic programme will focus on understanding Allianz’s business needs and customer behaviour, using the […]

GOOD Agency and NSPCC’s campaign inspires support for sexually abused children

GOOD Agency and NSPCC’s campaign inspires support for sexually abused children

[KGVID width=”700″ height=”394″]https://marcommnews.com/wp-content/uploads/2017/11/GOO_NSPC001_060.mp4[/KGVID] GOOD Agency has created its first new integrated fundraising campaign with major UK children’s charity NSPCC after being appointed as its lead fundraising agency. The Christmas campaign juxtaposes the joy and magic usually associated with Christmas with the experience of a child who is being sexually abused and suffering in silence. It […]

Peru Unveils New ‘Peru, the Richest Country in the World’ Marketing Campaign at WTM 2017

Peru Unveils New ‘Peru, the Richest Country in the World’ Marketing Campaign at WTM 2017

Peru’s tourism body, PROMPERÚ, officially unveiled their new international marketing campaign – ‘Peru, the richest country in the world’ at World Travel Market, the UK’s most prominent tourism trade exhibition ‘Peru, the richest country in the world’ embraces a new concept for the term ‘wealth’, and reimagines what ‘being rich’ is really about. The campaign moves […]