NICE, a leading provider of enterprise software solutions, has unveiled a new campaign with celebrity chef, Gordon Ramsay which includes a video of various people pretending to be the world famous chef, reinforcing NICE’s message ‘Don’t Compromise’ – encouraging business not to compromise on the customer experience. “Gordon Ramsay is the living definition of excellence […]
The Trade Desk tasked global creative agency VSA Partners with speaking to a wider audience and building on their industry leadership position. Using a traditional platform to showcase the value of digital was a bold choice, designed to make a clear statement, convey personality, and assume a leadership stance in the category. A high-profile newspaper […]
The University of Central Lancashire (UCLan) has unveiled an uplifting and inclusive advertising campaign developed specifically to drive 2019 undergraduate recruitment amongst a Gen Z audience. The ‘Together’ campaign, which launched today, will run across cinema, outdoor, print, radio and digital formats. The 60 second cinema ad features Ella Eyre’s hit song Together, chosen […]
Advertising and content agency Therapy, announced the third annual iteration of their award winning “Save Our Stuff,” TV advertising campaign aimed at getting millennials to recycle more – this time focused on aluminium and commissioned by North London Waste Authority. The ad itself, “Tin Man”, combines classic 1970s synth track ‘Popcorn’, a unique and […]
Ridley Scott returns to advertising to direct his first commercial in over 15 years for the world’s best-selling cognac, Hennessy. Scott partners with Hennessy for a series of groundbreaking commercials for the Hennessy X.O cognac, which will premiere globally in 2019. Complementing the idea that ‘Each drop of Hennessy X.O is an Odyssey’, the director […]
InMobi, a global provider of enterprise platforms for marketers, has launched the InMobi Exchange for programmatic buyers in Europe, Middle East and Africa (EMEA), to meet the rising demand of in-app programmatic advertising. The InMobi Exchange is one of the largest independent platforms for mobile in-app advertising, and is anchored on the company’s commitment to […]
In a UK media first, luxury fashion brand Victoria Beckham presents content celebrating the designer’s debut London Fashion Week show on Landsec’s spectacular Piccadilly Lights advertising screen this week (September 10-16). The showcase forms the centrepiece of the brand’s 10th anniversary show which celebrates a decade in the fashion business. The digital out of home […]
Mirum Agency and TBWA\Helsinki have teamed to launch a new film for their clients, Finnair and the Helsinki Airport. Called ‘East And West Side Story’, this film was put together for Mirum’s client, Finnair and Helsinki Airport (a client of TBWA), who have been connecting these two parts of the world for over 35 […]
Oath, a Verizon subsidiary, introduces Oath Ad Platforms as its simplified suite of intelligent advertising and publishing solutions globally. Oath Ad Platforms combines the best assets from BrightRoll, ONE by AOL and Yahoo Gemini into a unified set of solutions that makes it easier for advertisers and publishers to drive growth. The suite activates Oath’s […]
Everyone loves the outdoors; it’s an escape and the antidote to the chaos of our busy lives. But modern life has a nasty habit of getting in the way. We often find ourselves doing the things we swore we wouldn’t. Living vicariously through an Instagram feed, expressing our emotions solely through emojis, or spending […]