M&C Saatchi launches Visual Diet initiative to debate how unhealthy images affect mental health

M&C Saatchi launches Visual Diet initiative to debate how unhealthy images affect mental health

What’s your diet? Wholesome, healthy, naughty, gluttonous? What’s your visual diet? Narcissistic, retouched, sexualised, addictive? We are force-fed tens of thousands of images every day. Many are hyper-retouched, sexually gratuitous and highly addictive. M&C Saatchi want to make people aware that, just like you are what you eat, what you see affects your mental health. Through this campaign, they […]

Matt James appointed Global Brand President at Zenith

Matt James appointed Global Brand President at Zenith

Matt James has been appointed Global Brand President, Zenith. Reporting to Steve King, CEO, Publicis Media, Matt will take up the role in January 2019 and will be based at Zenith’s HQ in London. Matt succeeds Vittorio Bonori, who was recently appointed Publicis Groupe Italy CEO. With a career in global media spanning over 28 […]

LIFE launches year-long initiative: 365 Days of Good

LIFE launches year-long initiative: 365 Days of Good

Integrated creative agency, LIFE, launched #365daysofgood campaign which will celebrate the positive actions of brands every day throughout 2019. The initiative is designed to show how brands can be powerful and important driving forces for change, be it through major projects or smaller actions that make people’s lives a little better every day. For the past 11 […]

Lab reframes perceptions of the festive season with ‘Christmas Presence’ campaign

Lab reframes perceptions of the festive season with ‘Christmas Presence’ campaign

Lab, the independent digital agency that uses a blend of neuromarketing, psychology and behavioural economics to design, build and market digital brands and experiences, has revealed a new festive campaign, ‘Christmas Presence’. The initiative aims to reframe perceptions of Christmas and remind people how special the festive period really is, recognising that it can sometimes […]

BBD Perfect Storm backs People’s Vote with Christmas song

BBD Perfect Storm backs People’s Vote with Christmas song

BBD Perfect Storm has launched a Christmas song in support of People’s Vote on the Brexit deal. The song will run across social media channels and via BBD Perfect Storm’s annual Christmas card. The song’s lyrics celebrate everything about Britain’s last 45 years within the EU and goes on to lament what could be our […]

Edit Agency uses AI to reconstruct famous Christmas Carols

Edit Agency uses AI to reconstruct famous Christmas Carols

For 2018’s festive season, marketing communications agency Edit, part of Kin + Carta, has taken on a very different approach to their usual Christmas card brief and used artificial intelligence to reconstruct famous Christmas carols to send to their client base. According to Larry Page, Google co-founder, “Artificial intelligence would be the ultimate version of Google. The […]

Elmwood’s Christmas Winter Window Display raises money for children born limb different

Elmwood’s Christmas Winter Window Display raises money for children born limb different

Elmwood, one of the world’s most effective brand design consultancy, has officially launched its Winter Window display at its Leeds headquarters to raise over £1500 for children born limb different. Created by the agency’s designers, the window display tells the story of a young girl who uses the power of imagination to bring her friends […]

Havas Group Media’s Socialyse bolsters team with new hires from iProspect and Mindshare

Havas Group Media’s Socialyse bolsters team with new hires from iProspect and Mindshare

Socialyse, Havas Group Media’s 360° social agency, has bolstered its team with the appointment of Sebastian Redenz as Head of Paid Social, and Hannah Rainbow as Senior Operations Manager. Sebastian Redenz joins Socialyse from iProspect, where he held a similar role, overseeing the agency’s paid social team across three offices, managing relationships with all key […]