Transport for London (TfL) want to reduce the number of deaths and serious injuries on London’s roads by getting people to slow down and drive appropriately for the conditions. Every day, an average of two people are killed or seriously injured by drivers doing something so common: driving too fast for the conditions of the […]
MACMA – Breast Cancer Aid Movement, in partnership with DAVID Buenos Aires, have come together again to launch their newest campaign, “What’s On Your Mind?” The new spot highlights how in the same time it takes to check our social media channels, we can perform a simple and painless self-check on our breasts. Approximately one […]
The Green Light List launched on April 16. A resource for emerging talent in the creative industries as they embark on their careers, aiming to address the unfair treatment of juniors. The platform was created by design educator Jenny Theolin, in collaboration with creative technology company rehab, after her LinkedIn post calling out the poor […]
WWF France is saying “STOP” to “Montagne d’Or”, an industrial gold mine project planned for construction in the French Amazonia. A new campaign will alert and mobilise public opinion on the project, which is currently the subject of public debate in Guyana. WWF France and We Are Social agency chose Ibrahim Cissé, the young […]
The UK’s leading animal welfare charity, RSPCA, launches its largest ever integrated brand campaign, “It Takes Us All To Careâ€, that highlights the work the charity does across the UK to help create a world that’s kinder to animals. Devised by creative agency Arthur London, produced by Royle Productions, and directed by Michelle Coomber, this […]
The accusations of sexual harassment against women have increased all over the world. Movements and new outlets encouraged victims to break the silence, becoming news in the world media. Convicted and removed from their positions, household names have been taken ‘out of the game’ in a bitter defeat by ‘W.O.’. The initials, which mean winning […]
A provocative new campaign for The Salvation Army of Brazil uses humour to drive donations instead of the usual emotional, heart-tugging approach. The new campaign, “Unwanted Gifts,” created by the advertising agency WMcCann Brazil, uses colourful and exaggerated illustrations of international politicians, such as Donald Trump and Kim Jong-Un, to show that what may […]
Brazilian bureaucracy is one of the biggest in the country. While it takes about two days to start a business in Canada and eight in Mexico, in Brazil this period is up to 80 days. And when it’s working, entrepreneurs lose 85 days a year on average only in bureaucratic processes of their companies. […]
In honour of a successful three-year partnership between Procter & Gamble brands, beauty retailer Superdrug and charitable organisation Marie Curie, creative marketing agency DECIDE developed the #FeelSuper campaign. DECIDE was tasked with assessing the current in-store environment in Superdrug and proposing a new visual identity that not only spotlights the key brand ambassadors, Frankie and Marvin, but also fits […]
Creative agency Contrapunto BBDO Madrid, has launched a new film for Amnesty International in Spain. The short “Planet J” uses animation as a resource to talk about the situation of human rights on our planet. The NGO denounces injustice, lack of help to refugees, evictions, discrimination against women, lack of freedom of expression and invites us […]