Alton Towers is to open the world’s first ever virtual reality rollercoaster, giving would be astronauts the chance to experience outer space up close. ‘Galactica’ will open in April and claims to be “the world’s first rollercoaster entirely customised for the full VR experience”. Users will be required to wear a headset in order to […]
Sky Store has appointed Telegraph Hill to increase awareness of Sky Store as the home of Pre-Order. The agency will deliver an integrated campaign across social platforms. Telegraph Hill was selected as the agency for the Sky Store account after a competitive pitch. Their work for Sky Store started in November 2015 and continues through […]
Film agency Just So, in association with the Sheffield Doc/Fest, is launching a new online platform ‘Postcards’ and the Just So Film Fund to support the next generation of filmmakers and champion creativity and experimentation within short form documentary. During 2016 the Fund will award 12 grants of up to £5,000 to filmmakers with untold […]
[KGVID width=”600″ height=”338″]https://marcommnews.com/wp-content/uploads/2015/12/Samsung_Icona-Pop_360.mp4[/KGVID] Swedish pop duo, Icona Pop, release brand new single ‘F.U.’ straight to their most loyal fans through a live online concert. The pair teamed up with DDB Stockholm and Samsung to create a unique concert that could be experienced from all 360ᵒ angles. The concert was live streamed exclusively to 360 fans, […]
An unloved sprout, named Sprout Boy, makes friends with a galaxy of BBC stars including Doctor Who, Luther, Mary Berry, Will.i.am and Sherlock in the new Christmas campaign for BBC One. The campaign, which includes a TV trail, idents and social media activity, was created by RKCR/Y&R. The animated TV trail, which is narrated by […]
Paddy Power has released a cheeky online ad – deemed “too fruity” for TV – to promote its new smartphone app, which features a series of men (and women) who appear to be pleasuring themselves in public view. The 30-second video, created by Lucky Generals, shows characters who are smiling while looking off into the […]
Samsung has partnered with Rihanna for a new campaign teasing the release date of her forthcoming album through an immersive online experience. Those curious to know when the pop star will release her eighth studio album, titled ‘Anti’, will have to successfully complete a number of cryptic puzzles on antidiary.com using their mobile devices to […]
HP has launched its first new advertising under the new HP, Inc company to leverage their partnership with Star Wars. In the Star Wars universe, anyone who has passion, ingenuity and technology has the force to reinvent. The same holds true at HP. Created by BBDO New York, HP’s creative agency partner, the work introduces […]
Sky has launched Sky Q, a combined satellite TV and internet service that will broadcast Ultra HD programming and allow users to pause live TV and watch later on different devices. The service will launch in the UK and Ireland in 2016. The picture quality of its content will be broadcast with up to four […]
A first-of-its-kind, 24-hour Snapchat channel devoted entirely to the new James Bond entry Spectre went live at midnight on October 25, giving worldwide markets access to behind-the-scenes content, cast messages, photos like those above and more throughout Monday, October 26. The Spectre Edition Discover Channel is the social media platform’s first Discover channel created specifically […]