Blenheim has unveiled a major new brand identity to reflect its updated, modern outlook. The new branding also encompasses its growing business developments and reflects the ambitious values announced in its 10 Goal Strategy, created and implemented by new CEO Dominic Hare. Home to the Dukes of Marlborough since 1704, Blenheim was designated a UNESCO […]
Independent international media agency The Specialist Works opens a new US office in Los Angeles, both supporting and continuing the success of the current US offices in New York City and Atlanta. Led by Richard Downey, the agency’s Global New Business Director, the new office is a direct response to client demand for help expanding […]
The Gate London has appointed WCRS Group Account Director, Vicky Janaway, to the newly created position of Client Services Director. Janaway’s responsibilities will include leading client business as well growing the client services team and developing agency talent. She will report to Jamie Elliott, CEO. Shortlisted for this year’s IPA Women of Tomorrow awards, she […]
Riya Travels, the travel expert, has assigned its digital duties to Fruitbowl Digital Media Pvt. Ltd. As part of the digital mandate, the multi-service digital agency will be responsible for digital strategy and content. Established in 1980, Riya Travels has been providing world-class travel solutions and the best service in the industry with over 60 […]
As a couple of creative dads, ex-Aesop Agency ECD, Martin Grimer and ex-Pearlfisher Futures Director, Shaun Jones had an idea that would re-use their talents. Recognising their own kids were spending increasing amounts of time on digital devices, and inspired by the multitude of delivery boxes filling our hallways, they saw a creative opportunity to […]
Global brand experts, BrandOpus, have re-imagined Freaks of Nature–the challenger brand offering a range of naturally free-from desserts & yogurts–across all of its consumer touchpoints. The distinctive, bold redesign encompasses every aspect of the brand including strategy, identity, packaging, website and the creation of a brand world that has been brought to life with a […]
UNICEF have launched Generation Unlimited, a new global partnership dedicated to increasing opportunities and investments for children and young people aged 10 to 24. The initiative was launched at the 73rd session of the UN General Assembly. It featured a hologram installation, which leverages recent technological advancements in mixed reality (VR/AR) and hologram technology, to engender […]
Air France Music is launching concert search engine “Never Miss Out“, which was developed in association with General Pop, BETC’s entertainment production entity. Is the concert by your favourite performer sold out? “Never Miss Out” allows you to find new concert dates and book tickets to go, from a selection of nearly 300 artists listed. […]
W.L.Gore and Associates (Gore), the company that created the category of modern performance apparel with GORE-TEX fabrics, launched a global campaign, “Tested for Life.” The campaign will introduce the new GORE-TEX Infinium products range while also showcasing new seasonal items from their GORE-TEX Guaranteed To Keep You Dry products range. For more than four decades […]
Hudson’s Bay is the newest chain of department stores to hit the Netherlands, with 13 stores open now, and another two coming soon. To lead the retail giant’s marketing drive, Amsterdam’s TBWA\NEBOKO has created a campaign to visualise the brand line ‘Everything comes to life at Hudson’s Bay’. The TV commercial follows the story […]