Jaguar serves Wimbledon to the UK with first of a kind, OOH content sponsorship deal

Jaguar serves Wimbledon to the UK with first of a kind, OOH content sponsorship deal

Jaguar will, from July 1, start serving daily highlights and live scores to tennis fans across the country as it becomes the broadcast sponsor of Ocean Outdoor’s UK-wide coverage of the Wimbledon Lawn Tennis Championships. As the Official Car Partner of Wimbledon Jaguar is amplifying its sponsorship of the world’s most eminent tennis tournament with the […]

Nature takes over London’s Covent Garden in Burt’s Bees’ installation

Nature takes over London’s Covent Garden in Burt’s Bees’ installation

Nature takes over Covent Garden as beauty brand Burt’s Bees has launched an immersive installation promoting its sustainably made, 100% natural origin Tinted Lip Balm range. The installation has been created and is managed by Omnicom Media Group UK’s DRUM, in partnership with Graffiti Life and The Dirty Fingers Club. It is located in London’s Covent […]

SEA LIFE launches global roll out of interactive aquarium experience

SEA LIFE launches global roll out of interactive aquarium experience

The world’s largest aquarium brand, SEA LIFE, has launched an immersive visitor experience globally. The campaign created by global brand experience agency Sense, launched in Brighton and London and will roll out to another 20 aquariums worldwide featuring innovative interactive installations. The campaign is designed to drive brand engagement and inspire visitors to support SEA […]

Kapten prank Londoners to call out ride hailing rip offs

Kapten prank Londoners to call out ride hailing rip offs

Hidden costs have become part of everyday life for Londoners using ride-hailing apps in the city. Whether its costs for congestion charges or concealed taxes, residents in the city have now become accustomed to these fees.  But would they be so accepting of these in other parts of their everyday lives? Kapten, London’s only ride-hailing […]

Cadbury’s New Push Shows the Moments in Life When Experiencing a Lull Really Wouldn’t be a Good Idea

Cadbury’s New Push Shows the Moments in Life When Experiencing a Lull Really Wouldn’t be a Good Idea

There are certain moments in life when experiencing a lull really wouldn’t be a good idea. Cadbury’s latest campaign from VCCP showcases these moments, and positions Boost+ Protein as the answer to make sure that you don’t flounder at just the wrong time. The campaign builds on the afternoon lull platform that Cadbury established for […]

A fountain of tennis balls in Greenwich Park highlights how clean water could save thousands of lives a day

A fountain of tennis balls in Greenwich Park highlights how clean water could save thousands of lives a day

WaterAid and the Wimbledon Foundation have created a spectacular fountain of 2,631 tennis balls in Greenwich Park to mark the number of lives that could be saved on average each day if everyone everywhere had clean water and decent toilets. Two weeks before the start of The Championships, Wimbledon 2019, the remarkable tennis ball installation […]

Nestlé Aero brings people together with experiential campaign to celebrate the launch of Aero Bliss

Nestlé Aero brings people together with experiential campaign to celebrate the launch of Aero Bliss

Premium confectionery brand Aero Bliss shares the indulgent pleasure of chocolate in an experiential out-of-home campaign which even dispenses its brand new velvety, whipped bubbles. Breaking this weekend at Westfield London (June 15) and running for two days on Saturday and Sunday (12-6pm), the campaign aims to create special moments by engaging people in an […]

Co-op uses OOH’s hyper-local capabilities to connect with local communities

Co-op uses OOH’s hyper-local capabilities to connect with local communities

Co-op launches new ‘out of home’ for summer using its first hyper-local approach to champion its investment in local communities. The new hyper local out-of-home (OOH) sees bespoke creatives linking the community where the message appears with the causes funded by the Co-op’s three businesses – Food, Funeral and Insurance. This innovative approach delivered in partnership […]

McDonald’s announces Festival Tour with immersive McNuggets experience

McDonald’s announces Festival Tour with immersive McNuggets experience

McDonald’s is announcing its festival tour. Now in its fourth year, McDonald’s tasked partnerships and experiences agency, Fuse, with re-imagining its Summer Festival Tour and generating brand love with 16-24 year-olds in an authentic way that keeps the product at its heart. Over the past three years, McDonald’s has served over 88,000 McFlurrys across its […]

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