LateRooms.com book Taylor Herring for Christmas Party campaign

LateRooms.com book Taylor Herring for Christmas Party campaign

Creative communications agency Taylor Herring has created a campaign for online accommodation bookers LateRooms.com. The festive project has lead to the creation of the ‘Christmas Party Escape Suit’, which has been specifically designed to help people escape boring parties unnoticed. A fully decorated, 6ft wearable Christmas tree with battery operated lights will be promoted on […]

OLIVER Group appoints Proximity’s Sharon Whale as group UK CEO

OLIVER Group appoints Proximity’s Sharon Whale as group UK CEO

OLIVER Group has appointed Sharon Whale as its new group UK CEO. Simon Martin, OLIVER Group’s founder and current UK CEO, moves into the role of chairman and global CEO. Martin’s new role will focus on delivering growth internationally, while continuing to support OLIVER Group’s expansion in the UK. Whale will be responsible for all […]

Survey finds Christmas adverts influence just 12% of consumers

Survey finds Christmas adverts influence just 12% of consumers

Marketers are being given something to chew over this Christmas alongside their turkey following publication of a SurveyMonkey analysis of Christmas advertising campaigns, which found that just 12 per cent influence consumer shopping habits. A massive seven in eight of those surveyed indicated that advertising camapigns held no sway over their purchase decision, insisting that […]

Habitat Refreshes eCommerce Platform with Mobile-first Design

Habitat Refreshes eCommerce Platform with Mobile-first Design

Homewares and furniture retailer Habitat has unveiled its new eCommerce platform, designed by digital commerce consultancy Salmon, which aims to capture a mobile audience and take advantage of the increase in traffic it has seen over the last year. In the past 12 months, the brand has reported a 35 per cent increase in traffic […]

Twitter launches Moments app in the UK

Twitter launches Moments app in the UK

Twitter is launching its new Moments app in the UK on December 15, showcasing how it can streamline the experience of using the social networking site. Available on Apple’s app store and Google Play, the service aims to curate the best pictures, tweets, headlines and stories gathered from across Twitter for viewing in one handy […]

Baxters launches new ‘Big on Flavour’ campaign by RKCR/Y&R

Baxters launches new ‘Big on Flavour’ campaign by RKCR/Y&R

Baxters has launched a new campaign celebrating the big and bold flavours of its food range. The print and TV work is set in a quirky, offbeat world and introduces the audience to the outstanding flavours of Baxters, by showing two woman dwarfed by beautifully shot ingredients. The work is the first by RKCR/Y&R for […]