Emmy award-winning independent creative collective JohnXHannes New York won a Cannes Lions Grand Prix and a Silver in Health and Wellness with Montefiore Health System’s “Corazón – Give Your Heart,” an integrated campaign that brings awareness to the pressing need for organ donors and uses interactive technology to make organ donation easier. “Corazón – Give Your Heart,” also nominated […]
The United Nations’ World Food Program kicked off a global campaign June 19 aimed at reaching the public through a 60-second cinema spot that will air in more than 25 countries starting in September. “There are 815 million people worldwide who will go to bed hungry tonight – who are starving, on the edge […]
Dublin-based creative agency, In The Company Of Huskies, launched an intriguing print campaign for literacy charity, Suas. The campaign, developed by Cannes Young Lions winners and creative duo, Emily Blaney and Niamh Ryan, utilises newspaper print to deliver a powerful message – ‘when you can read everything, it changes everything.’ The two-sided newspaper ad contains […]
Paddy Power have unveiled a new mobile unit ‘The Drunk Tank’ ahead of Royal Ascot on June 19, following a spate of alcohol-fuelled brawls at race meetings. The Drunk Tank service will provide temporary accommodation for up to 50 racing fans to sleep off the booze in clear-sided 6 x 2 meter container mounted […]
In celebration of VIA Rail’s 40th anniversary, the Canadian railway company, together with Cossette, launched the Canada-wide VIA40 campaign and contest with a historic twist. Together, they created tickets upcycled from the steel of a major part of VIA Rail’s history to mark the milestone. VIA Rail is reusing its past to propel 40 […]
Drum and OMD UK launch Eurotunnel’s Summer campaign in partnership with Mission Impossible: Fallout across digital, cinema and social. Created by Drum, with media strategy, planning and buying handled by OMD UK, the ad uses the iconic Mission Impossible music and parallel themes to show how getting your family on holiday is in fact a mission […]
As far as the Brazilian beer brand, Skol, was concerned, there was lots of support for Iceland on June 17. Despite being the country with the smallest population to enter the competition, the beer brand launched a campaign for Brazilians to increase their number of supporters. There are many reasons for this support. Brazil […]
Radisson RED, Radisson Hotel Group’s upscale hotel brand that aims to inject new life into hospitality through a focus on informal services, the latest technology, and bold design, has landed in Glasgow. To mark its arrival the hotel has launched its first TV ad campaign, created by BrandCap. Glasgow is the fifth location for the […]
AKQA announced the winners of Future Lions, the official student awards at the Cannes Lions International Festival of Creativity. Future Lions attracted more than 2,290 participants from 386 schools across 55 countries, making it the most successful year to date. The five winning ideas and teams are: Hush for Apple Team: Junggle Kim, Chaeyeong Seo, and Cristina Marquez Barreto School: Miami Ad […]
McDonald’s celebrates the incredible highs and lows of being a football fan during the FIFA World Cup with a new campaign telling them ‘We’re with you’, created as part of their official sponsorship of the tournament. Created by Leo Burnett London, the new campaign includes a film that broke internationally on the first day of […]