Google has unveiled its biggest update in 16 years with the introduction of a new dynamic, animated logo which will react to users written and verbal search requests. The new look ditches the old serif typeface which Google has used since 1999 in favour of its own sans-serif creation. The changes will see the letters […]
The organisers of the Tokyo 2020 Olympic Games have dropped the official logo for the event after a number of allegations of plagiarism against the designer, Kenjiro Sano, according to reports. The BBC and the Associated Press news agency have quoted Toshio Muto, the director-general of the Tokyo organising committee, as saying at a news […]
The latest spot from Carl’s Jr. and 72andSunny titled “Winning Combination,” finally answers the question, what’s the official breakfast of champions? The agency tapped UFC Champion Ronda Rousey to introduce the all-new Cinnamon Swirl French Toast Breakfast Sandwich, a knockout meal featuring breakfast favorites eggs and meat, sandwiched between two sweet, delicious Cinnamon Swirl French […]
Hearst Magazines is set to release a new look for Cosmopolitan magazine from September 2. The refresh is the first tangible results of a marketing and distribution strategy for a suite of titles including Good Housekeeping, ELLE and Harper’s Bazaar. The new look is being overseen by Cosmopolitan UK editor Farrah Storr and is available […]
[KGVID width=”600″ height=”338″]https://marcommnews.com/wp-content/uploads/2015/09/60_CUT_45_V016.mp4[/KGVID] Premier Inn has revealed a £25 million multi-channel advertising campaign – kicking off with a new ad creative which sees Lenny Henry feature in his seventh advert for the UK’s most loved hotel chain and showcases new material from Katie Melua. This comes in addition to the £140 million planned investment across […]
Official Rugby World Cup 2015 Tournament Provider, Duracell, has launched a new objective measure of power and endurance to help fans to understand more about teams, players and key moments at the 2015 Rugby World Cup. Called the Duracell #PowerCheck, the unique measurement will share insight around the power and endurance that have proved vital […]
As the charitable giving market place is evolving World Vision, the world’s largest international children’s charity, is trailblazing this sector change by exploring new ways to engage with its high value customers. Part of this exploration is the desire to move in to malls but landlords have made it clear that conventional canvassing would not […]
Heineken turned London landmark Somerset House into a rugby stadium using 270 degree projection at an event to celebrate its Rugby World Cup sponsorship. The event hosted 900 guests at the London venue and featured a set from British band Everything Everything to kick off the partnership. Rugby stars Jonah Lomu, Will Carling, John Smit, […]
Ahead of the United Nations Conference on Climate Change in Paris, Unilever is raising awareness of one of the main causes of global warming: deforestation. Stopping deforestation is an urgent priority in tackling climate change. To do this, DAVID Buenos Aires, in collaboration with Ogilvy & Mather London, created the film, Farewell to the Forest, […]
Carphone Warehouse’s latest advertising campaign follows comedian, Keith Lemon, as he travels the globe in documentary style parody to highlight the issues people face when they’re not on the right mobile phone deal. The campaign consists of three 60-second films covering Lemon- whose real name is Leigh Francis- on his “Super Mega Personalised Quest Fing” […]