Mindshare and Unilever dominate Mobile Marketing in 2017, according to Lovely Mobile News

Mindshare and Unilever dominate Mobile Marketing in 2017, according to Lovely Mobile News

Mindshare and Unilever were the most successful agency and brand in the Mobile Marketing sector in 2017. That, according to the recently published Lovely Mobile News Report, Rankings & Awards. Researched, conducted and calculated by Lovely Mobile News, the report is a year-long analysis that also includes the performance of various projects, agencies and brands in the […]

Coca-Cola Launches New Global Campaign by Mercado McCann for the FIFA World Cup 2018

Coca-Cola Launches New Global Campaign by Mercado McCann for the FIFA World Cup 2018

After two years of closely working together, Coca-Cola and Mercado McCann will honour the FIFA World Cup in Russia presenting one of the brand’s most meaningful advertising campaigns in 200 different countries. Mercado McCann was not only responsible for developing the Core Creative Idea (central idea) of the campaign: “being READY”, three of the four […]

Women@Wavemaker debate on what it means to be a woman in a creative industry today

Women@Wavemaker debate on what it means to be a woman in a creative industry today

Wavemaker gathered four inspirational speakers at its office on London’s Southbank on June 5, to talk about the intersection of gender and creativity Art director and photographer Fiona Freund, who has been flown around the globe, sometimes on Concorde, on shoots for many of the world’s biggest media and entertainment brands said that people still […]

Creatives Turn Donald Trump’s Face into a Typeface

Creatives Turn Donald Trump’s Face into a Typeface

Inspired by a custard toupee, the skin of an orange, and an orifice widely believed to be a mouth, Trumpface is a typeface made with Donald Trump’s face. The typeface is now available to download for use on Microsoft Word and Powerpoint – perfect to spice up those Monday morning presentations. As well as Adobe […]

Absolut Launches Global Selfie Campaign for Travellers

Absolut Launches Global Selfie Campaign for Travellers

Absolut Vodka has launched a ‘Global Selfie’ campaign to mark the launch of its Limited Edition bottle, Absolut World. Developed specifically for the Travel Retail sector and to celebrate Absolut’s global unity brand pillar, the campaign was created by Agency TK and is now live in airports across Europe, New Zealand, Australia and Asia. Aimed […]