Bauer Media Advertising Appoints Martin Ball Commercial Managing Director, Hits Radio Brand Network and Claire Foster Commercial Chief Operating Officer Bauer Media Advertising

Bauer Media Advertising Appoints Martin Ball Commercial Managing Director, Hits Radio Brand Network and Claire Foster Commercial Chief Operating Officer Bauer Media Advertising

Bauer Media Audio has appointed Martin Ball Commercial Managing Director, Hits Radio Brand Network and Claire Foster Commercial Chief Operating Officer Bauer Media Advertising. In his new role, Martin will lead on sales strategy, policy, and structure across all  Hits Radio Brand Network local markets. Bringing outstanding credentials and a wealth of experience, Martin has […]

Havas Media Group unifies digital offering with appointment of iProspect’s Paul Bland as Head of Biddable Media

- Bland was previously Head of Performance Strategy at iProspect. - He will lead the 100+ digital specialists in Havas Media Group’s UK and international teams, who will now come together under a new biddable team structure.

Havas Media Group unifies digital offering with appointment of iProspect’s Paul Bland as Head of Biddable Media

Havas Media Group has announced the appointment of Paul Bland to the newly created role of Head of Biddable Media, as it seeks to unify its digital team under a new biddable team structure. Bland joins from iProspect, where he spent nearly six years and was most recently Head of Performance Strategy within the agency’s leadership team, responsible […]

tmwi appoints Matt Morgan as Managing Director alongside a raft of strategic hires

tmwi appoints Matt Morgan as Managing Director alongside a raft of strategic hires

Warwickshire-based marketing agency, tmwi, has appointed a new Managing Director, Matt Morgan, as it actively pursues growth opportunities in the market at this time. In his role as MD, tmwi Ltd, Matt will lead client services and planning and strategy whilst growing the agency’s team and client base and focusing on product and capabilities development. […]

Public Health England And NHS England Highlight Warning Sign That Could Indicate Lung Cancer In New Integrated Campaign

- Push aims to raise awareness of the fact that a cough lasting three weeks or more could be a sign of lung cancer. - Campaign created with M&C Saatchi.

Public Health England And NHS England Highlight Warning Sign That Could Indicate Lung Cancer In New Integrated Campaign

Public Health England and NHS England have today revealed “Warning sign”, a major new campaign to raise awareness of the fact that a cough lasting three weeks or more could be a sign of lung cancer. The integrated campaign was developed with creative agency M&C Saatchi. PHE NHS Lung Cancer FINAL from M&C Saatchi FILM on Vimeo. Lung cancer is […]

Office For National Statistics Puts Community At Heart Of Inclusive “IT’S ABOUT US” Census 2021 Launch Campaign

- Major new integrated “It’s about us” push positions Census 2021 in context of community - Campaign created in partnership with M&C Saatchi

Office For National Statistics Puts Community At Heart Of Inclusive “IT’S ABOUT US” Census 2021 Launch Campaign

The Office for National Statistics (ONS) has revealed a major new integrated launch campaign to drive awareness of Census 2021 across England and Wales. The push was developed in collaboration with creative agency M&C Saatchi following its appointment as agency partner for Census 2021 communications last year. Census_60_Edit from M&C Saatchi FILM on Vimeo. M&C Saatchi has partnered […]

The future is here: Kaspersky platform, powered by neural network, answers questions of tomorrow

Kaspersky has launched its Safer Tomorrow platform, to try and better answer humankind’s most significant questions about the future. The platform is powered by a foretelling neural network, developed by a branch of global advertising agency BBDO. Selected daily predictions are shown on a livestreamed billboard situated on the east coast of New Zealand - one of the first locations to see the new day and meet the future.

The future is here: Kaspersky platform, powered by neural network, answers questions of tomorrow

Kaspersky is committed to building a more protected and safer world. To achieve this, the global cybersecurity company closely follows technological trends and predictions to generate a picture of what we can expect in the future and to understand how we can secure it. Kaspersky also believes that the more people who consider the future […]

Checkatrade Launches ‘Recommendations You Can Rely On’: A New Brand Campaign With Hughson & Merton AND Goodstuff

Checkatrade Launches ‘Recommendations You Can Rely On’: A New Brand Campaign With Hughson & Merton AND Goodstuff

Checkatrade has launched its new brand campaign, ‘Recommendations You Can Rely On’, which seeks to educate consumers about the importance of using a trusted source to find a tradesperson.  The UK’s number one website for finding a tradesperson partnered with new creative agency Hughson&Merton to launch the new advert following insight that Britons don’t understand […]

Channel Factory Expands Global Footprint to Support Record Growth Across the EMEA and APAC Regions

Mattias Spetz Moves to Global President for EMEA and APAC, Robin Zieme Steps Up to Chief Strategy Officer, and Simon Barnett Appointed to Run APAC Commercial Operations

Channel Factory Expands Global Footprint to Support Record Growth Across the EMEA and APAC Regions

 Channel Factory, the global brand suitability and ad performance platform for YouTube, has announced three key changes to its executive board across EMEA and APAC, with Mattias Spetz to lead both regions as Global President, while Robin Zieme is promoted to lead the company’s strategy and vision, and Simon Barnett joins as Sales Director for APAC to […]

Newly Launched Focaccia Florist Takes A Bite Out Of The Flower Industry With Surreal/Punchy Valentines AD

Newly Launched Focaccia Florist Takes A Bite Out Of The Flower Industry With Surreal/Punchy Valentines AD

The Focaccia Florist, London’s first floral bakery, launches today with a punchy yet humorous take on the Valentines occasion, asking consumers “Why Give Flowers You Can’t Eat”. The campaign ​will be launched across digital media across the UK from February 2021. The surreal spot, created by 10 Days London, shows the awkward moment of receiving a […]

Dentsu pilots ‘DIMPACT’, pioneering tool to manage media industry’s digital carbon footprint

DIMPACT, the pioneering initiative to help the digital media industry map and manage its carbon impacts, is moving beyond proof of concept. Following a 12-month pilot phase, where computer science researchers from the University of Bristol collaborated with dentsu international and some of the world’s most innovative media companies, the DIMPACT web app is now operational with a clear path for further development.

Dentsu pilots ‘DIMPACT’, pioneering tool to manage media industry’s digital carbon footprint

Today’s announcement sees the culmination of 12 month’s work from the founding participants  who joined forces in 2019 to launch DIMPACT, facilitated by sustainability experts Carnstone. DIMPACT is a web-based tool that calculates the greenhouse gas (GHG) emissions associated with serving media content – downstream from the point of content production, including the end user. DIMPACT has […]

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