Unicef has launched an ‘End of Violence Against Children’ campaign, aiming to highlight that “just because you can’t see violence, doesn’t mean it’s not there.” Unicef brought in actor and goodwill ambassador Liam Neeson in a bid to highlight instances of violence against children, cyber bullying and gang rape. The 60-second spot shows the aftermath […]
The Jordan Brand from Nike has launched a new campaign devised by Wieden+Kennedy New York. ‘Blake and Drain’ has been created for the launch of the Jordan Brand’s new shoe, the Super.Fly 2, with NBA player Blake Griffin. The 60-second spot was shot on a playground court in downtown Los Angeles. Directed by Stacy Wall, […]
has launched an online film starring Lionel Messi wearing an LED suit to promote the Adizero F50 Messi boot. The film highlights the award-winning techniques of Messi, who won the Fifa Ballon d’Or for the best footballer in the world for a record fourth time in January, as well as the design of his new […]
Sir Martin Sorrell has poured cold water on the so-called “merger of equals” between rival agencies Omnicom and Publicis Groupe, which was announced on July 28, questioning the value to the former’s shareholders. Speaking on the ‘Today’ programme on BBC Radio 4, Sorrell questioned the value to Omnicom shareholders, who will receive 50 per cent […]
Omnicom Group and Publicis Groupe have announced that they have signed a definitive agreement for a merger of equals, creating the world’s leading company in communications, advertising, marketing and digital services, with combined 2012 revenue of $22.7 billion (€17.7 billion). Based on closing prices on July 26, 2013, Publicis Omnicom Group will have a combined […]
Wonga has launched a rapid response ad campaign days after the Archbishop of Canterbury said he vowed to “compete it out of existence”. The ads , which have appeared in national press on July 26 and are due to appear in digital and digital out of home over the weekend, aim to dispel some people’s […]
Ashton Kutcher has reportedly signed a $10m deal to become the brand ambassador for Lenovo, the computer manufacturer based in China. Kutcher, who stars as Steve Jobs in a biopic about the Apple founder, will appear in print and TV ads for the company as it tries to boost sales in the US. The $10m […]
McCann London has put a regal spin on MasterCard’s ‘Priceless’ strapline in a congratulatory message for the Duchess of Cambridge. The ad has been distributed on all social media channels.
Around £56 million will be spent on specially designed royal baby memorabilia, as part of a retail boost worth nearly £250 million, according to analysts. The Centre for Retail Research says the increased spending will go on souvenirs, alcohol, toys books and DVDs, while brands are also releasing new lines in a bid to cash […]
Hat-Trick Design has created a set of stamps celebrating Andy Murray’s Wimbledon victory using a template design reserved for the event of a national sporting success. In January the consultancy was asked by the Royal Mail to create ‘a flexible design that could be adapted to suit a range of potential sports to celebrate British […]