Fight like a King! #weloveclashofkings pic.twitter.com/DvdJOyyB2b — Clash of Kings (@ClashofKingsCoK) April 25, 2016 Award-winning media agency The Specialist Works has created a unique above-the-line media campaign themed ‘Fight like a King’ to promote mobile phone gaming app Clash of Kings from renowned gaming company Elex Games. The TV ad campaign, which breaks during the […]
Eveready has been in the business of LED products for the past one and half years and has established a comfortable position in this category. It has been offering the brightest range of Eveready LED products that offers maximum quantum of light per watt. In this time of the IPL fever, Eveready has launched its […]
[KGVID width=”600″ height=”338″]https://marcommnews.com/wp-content/uploads/2016/04/ASX_15.mov[/KGVID] Mitsubishi Motors have utilised ENVY Advertising’s expertise to create a new set of idents for Channel 4, celebrating the pioneering and innovative spirit of the broadcaster’s documentaries. Under the tagline ‘Changing perceptions with documentaries on Channel 4’, each ident presents an optical illusion, encouraging viewers to approach the concept from a new […]
Inspired by a true story, Everest Brand Solutions‘ latest campaign revolves around Parle’s quest for the perfect Marie recipe. Parle has a great tradition of taste, nutrition and quality. The brand has grown from strength to strength by concentrating on consumer tastes and preferences, ever since its inception. Based on the consumer insight that there […]
Constantly bringing in the wave of evolution right since its inception in 1952, Cinthol has always strived to give its consumers the best in the personal grooming space. Be it with the first vegetable oil based deodorising, complexion soap to the more recently launched Cool menthol-based soap and insta-deo based germ protection soap, Cinthol Confidence+. […]
ENVY Advertising has collaborated with 4Creative to create the Dubai sponsorship idents for 2016’s Grand National. Combining footage shot on location with CGI balloons, the final result is pair of idents depicting a hot air balloon race in the skies above the Dubai desert. The idents ran both immediately before and after the race; the […]
The Ford Kuga is a great car. An incredible crossover. In fact it’s probably the most premium and quality crossover in its category. The problem however was that consumers were not familiar with it, and thus they didn’t even take it into account when they went car shopping. BBR Saatchi & Saatchi decided to change that […]
Adyoulike, one of the European leaders in native advertising technology, announced the official release of its native advertising supply side platform (SSP) in OpenRTB 2.3. This integration already comes with multiple native DSPs integrated, including Stackadapt, PulsePoint, Bidtellect, Mediasmart, Netage, Adotmob, Adiant and Powerlinks. This further enhances its programmatic native advertising service, Adyoulike Exchange. Julian […]
Premier Foods is set to launch a new communications positioning for its iconic cake brand, Mr Kipling, with a comic TV spot based on the theme of its sweet treats being an ‘Exceedingly Good Distraction’ in a £2.5m campaign. The ad is created by McCann London, who were recently provided an opportunity to work on […]
Nike believes that brilliant football is contagious, and that one move can change the game. The brand’s latest campaign brings this story of contagious football to kids all over the world, sparking them to play brilliant football themselves. Spark Brilliance, which launches in France from April 6 and will shortly roll out digitally across the globe, […]