YMCA is encouraging people to acknowledge the homeless without judging this Christmas, with a new film created by Southpaw. The Tunbridge Wells-based agency has created the emotive campaign, using the tagline “Don’t look the other way”, for the West Kent YMCA to raise awareness of youth homelessness in the local area and encourage people […]
Independent creative agency Recipe has worked with St John Ambulance to create online video content for the first aid charity’s latest awareness campaign. Based around the acronym ‘C.A.R.E.’ [Closest defibrillator. Arrest? Resuscitate. Early defibrillation.], Recipe has created four simple animated videos that inform how you can care for a loved one’s heart in the event […]
BBD Perfect Storm has launched mistletoe into space as part of ‘A Non-Nuclear Christmas’ – a campaign it’s created for Stop Hate UK, a charity working to challenge all forms of hate crime and discrimination, to spread love and peace across the world this Christmas. A weather balloon armed with a festive payload of decorative […]
Cinema advertising giant Pearl & Dean has chosen to support the London’s Air Ambulance charity with the launch of its Christmas campaign, in a push through creative agency Procreate London. The support will see the charity’s campaign, “It wouldn’t be Christmas for us without London’s Air Ambulance”, aired throughout the capital’s cinemas for four weeks. […]
Oscar-winning singer Sam Smith is backing a new report and campaign from the charity War Child UK, aiming to raise awareness and funds to support the mental health and wellbeing of children affected by war – from those who have fled the brutal violence of so-called Islamic State in Iraq, to former child soldiers […]
The time has come to draw a line to end violence against women and girls forever. In 2017, as part of UN Women’s annual global initiative to ‘Orange the World’ to symbolise a brighter future without violence, UN Women National Committee (NC) UK is launching a powerful homegrown campaign, #drawaline, asking the public to […]
Barnardo’s launched phase two of its award-winning ‘Believe in Me’ campaign with a TV ad in the run up to Christmas. The UK’s leading children’s charity is running the inspirational film in the approach to the festive season to show how children need to be loved, listened to and supported and to encourage people […]
Integrated agency Mercieca has proactively created a new social campaign to drive donations to Camden charity Shelter from the Storm in the lead up to Black Friday (24th November). On a day when over £10 billion is spent on manufactured products and prices are slashed on everything from toasters to televisions, the agency’s new creative […]
Leading wildlife charity, Whale and Dolphin Conservation (WDC) has worked with award-winning brand design agency, Conran Design Group, to develop a brand identity for the charity’s 30th anniversary awareness activity that launches this month. This identity (which will run for 12 months) aligns with the brand’s existing messaging, and will be used as a platform […]
Dogs Trust’s face-to-face fundraisers needed to find a way to cut through and grab the attention of people inundated with constant messaging, and show them what a difference they can make. GOOD Agency have been working with Dogs Trust to create an immersive virtual reality experience that truly engages the public; a powerful way to […]